検索キーワード： プロパガンダ・政治心理学

Today's consumers prefer the advantages of access over the hassles of ownership. It's not just Internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model. Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You'll have to reinvent your company from the inside out - from your accounting to your entire IT architecture. 

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

Disinformation is designed to evoke a strong emotional response to push us toward more extreme views, unable to find common ground with others. The false claims that led to the breathtaking attack on our Capitol in 2020 may have been only a dress rehearsal. Attack from Within shows us how to prevent it from happening again, thus preserving our country's hard-won democracy.

In cultures that champion the individual, guilt is advertised as the cornerstone of conscience. Yet while guilt holds individuals to personal standards, it proves impotent in the face of corrupt corporate policies. In recent yearswe have been asked to assuage our guilt about these problems as consumers by buying organic foods or fair-trade products, for example. Yet unless nearly everyone participates, the impact of individual consumer consciousness is microscopic.

Every day, most of us will read or watch something in the news that is based on statistics in some way. Sometimes it'll be obvious—'X people develop cancer every year'—and sometimes less obvious—'How smartphones destroyed a generation'. Statistics are an immensely powerful tool for understanding the world, but in the wrong hands they can be dangerous. Introducing you to the common mistakes that journalists make and the tricks they sometimes deploy, How to Read Numbers is a vital guide that will help you understand when and how to trust the numbers in the news.

In this courageous and unflinching book, award-winning journalist Jessikka Aro interweaves her own dramatic story as a target of Russian social media propaganda with accounts from many internationally known critics of the Kremlin, who share their own stories of being targeted by Russia’s multifaceted cyber warfare campaigns. 

If you had told Roger McNamee three years ago that he would soon be devoting himself to stopping Facebook from destroying democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark Zuckerberg. Still a large shareholder in Facebook, he had every good reason to stay on the bright side. Until he simply couldn't. 

Completely revised and updated to tackle today’s issues, the 10th Anniversary Edition not only explains what framing is and how it works but also reveals why, after a brief stint of winning the framing wars in the 2008 elections, the Democrats have gone back to losing them, and what can be done about it. In this powerful new volume, George Lakoff delves into the issues that will dominate the midterm elections in 2014, the coming presidential elections, and beyond.

In this characteristically turbocharged new book, celebrated Rolling Stone journalist Matt Taibbi provides an insider's guide to the variety of ways today's mainstream media tells us lies. In the internet age, the press have mastered the art of monetizing anger, paranoia, and distrust. Taibbi, who has spent much of his career covering elections in which this kind of manipulative activity is most egregious, provides a rich taxonomic survey of American political journalism's dirty tricks.

Once Donald Trump’s fiercest surrogate, closest confidant, and staunchest defender, Michael Cohen knows where the skeletons are buried. This is the most devastating business and political horror story of the century. As Trump’s lawyer and “fixer”, Cohen not only witnessed firsthand but was also an active participant in the inner workings of Trump’s business empire, political campaign, and presidential administration.

Following a remarkable epoch of greater dispersion of wealth and opportunity, we are inexorably returning towards a more feudal era marked by greater concentration of wealth and property, reduced upward mobility, demographic stagnation, and increased dogmatism. If the last 70 years saw a massive expansion of the middle class, not only in America but in much of the developed world, today that class is declining and a new, more hierarchical society is emerging. The new class structure resembles that of Medieval times. 

Bloodlands is a new kind of European history, presenting the mass murders committed by the Nazi and Stalinist regimes as two aspects of a single history, in the time and place where they occurred: between Germany and Russia, when Hitler and Stalin both held power. Assiduously researched, deeply humane, and utterly definitive, Bloodlands will be required listening for anyone seeking to understand the central tragedy of modern history.

Cary Poarch started working at CNN in the summer of 2017 as a die-hard Bernie Sanders supporter. But on his first location shoot during the Charlottesville riots, he quickly became disillusioned with how the network created the “fine people” hoax. This began a political odyssey as he documented numerous incidents of outright bias, eventually leading him to contact James O’Keefe of Project Veritas. For months, Cary Poarch documented CNN’s rampant political bias for Project Veritas, and saw how the network was dividing the country.

Cancel culture is an insidious force in society today. In the seconds it takes to make one regrettable social media post—or wind up on the wrong side of a false accusation or misunderstanding—reputations, relationships, and careers are destroyed. Have we entered an era when people cannot make mistakes; where no apology or change of heart can ever deliver forgiveness? In The Cancel Culture Curse, global crisis manager Evan Nierman and his colleague Mark Sachs examine the impact of cancel culture in today’s media-driven world.

Agents of Influence reveals the secret history of an intelligence agency gone out of control, accountable to no one but itself and intent on subverting Western politics on a near-inconceivable scale. In 1985, 1,300 KGB officers were stationed in the USA. The FBI only had 350 counter-intelligence officers. Since the early days of the Cold War, the KGB seduced parliamentarians and diplomats, infiltrated the highest echelons of the Civil Service, and planted fake news in papers across the world.

The classic book that shaped the field of public relations and modern media. In his seminal work, Edward Bernays, the pioneering mind behind modern public relations, unravels the intricate mechanisms of mass persuasion and the subtle art of influencing public opinion. First published in 1928, this original edition remains a critical text for understanding the foundations and ethical implications of propaganda.

Bellingcat, the home-grown investigative unit, is redefining the way we think about news, politics and the digital future. Here, their founder - a high-school dropout on a kitchen laptop - tells the story of how they created a whole new category of information-gathering, galvanising citizen journalists across the globe to expose war crimes and pick apart disinformation, using just their computers. 

During the final three years of the Obama administration, Richard Stengel, the former editor of Time magazine and an Under Secretary of State, was the single person in government tasked with unpacking, disproving, and combating both ISIS's messaging and Russian disinformation. Then, in 2016, as the presidential election unfolded, Stengel watched as Donald Trump used disinformation himself, weaponizing the grievances of Americans who felt overlooked. In fact, Stengel quickly came to see how all three players had used the same playbook: ISIS sought to make Islam great again....

Annalee Newitz traces the way disinformation, propaganda, and violent threats have evolved from military weapons deployed against foreign adversaries into tools in domestic culture wars. Newitz delves into America's deep-rooted history with psychological operations, beginning with Benjamin Franklin's Revolutionary War-era fake newspaper and nineteenth-century wars on Indigenous nations, and reaching its apotheosis with the Cold War and twenty-first-century influence campaigns online.

In this eye-opening book, renowned economist Alex Edmans teaches us how to separate fact from fiction. Using colorful examples—from a wellness guru's tragic but fabricated backstory to the blunders that led to the Deepwater Horizon disaster to the diet that ensnared millions yet hastened its founder's death—Edmans highlights the biases that cause us to mistake statements for facts, facts for data, data for evidence, and evidence for proof.