• FCB New York CEO Emma Armstrong

  • 2024/11/13
  • 再生時間: 25 分
  • ポッドキャスト

FCB New York CEO Emma Armstrong

  • サマリー

  • In this conversation, Armstrong discusses her journey at FCB over the past five and a half years, highlighting the challenges faced during her tenure, particularly during the COVID-19 pandemic. She emphasizes the importance of agency culture, hybrid work dynamics, and maintaining strong client relationships. Armstrong also reflects on the significance of creativity in modern advertising campaigns and shares insights on mental health initiatives within the industry.

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あらすじ・解説

In this conversation, Armstrong discusses her journey at FCB over the past five and a half years, highlighting the challenges faced during her tenure, particularly during the COVID-19 pandemic. She emphasizes the importance of agency culture, hybrid work dynamics, and maintaining strong client relationships. Armstrong also reflects on the significance of creativity in modern advertising campaigns and shares insights on mental health initiatives within the industry.

campaignlive.com

What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.

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