In our second virtual B2B panel, we dive deep into the world of cannabis marketing with industry experts revolutionizing customer retention and loyalty strategies in 2025. Join Samuel Fisher as he moderates an insightful discussion with Steph Vrona (HighDef Studio), Lisa Williams (TOKE Agency), and Sandra Bergman (ESBE Marketing), uncovering the secrets to transforming dispensary marketing.

Discover how these experts leverage their unique backgrounds to develop cutting-edge marketing solutions for the cannabis industry. From optimizing dispensary operations to branding and customer communication, learn how to connect with customers effectively.

Key Insights:

• Customer Lifecycle: Critical communication touchpoints that turn one-time customers into loyal visitors.

• Branding & Loyalty: Learn how to create memorable brand experiences that drive customer loyalty in 2025.

• Operational Optimization: Find out what operational improvements can directly impact customer retention & loyalty program

  
  

Whether you're a cannabis business owner, marketer, or industry enthusiast, this virtual panel offers unparalleled insights into maximizing customer engagement and building lasting loyalty.

Free Resources:

💖 Grab Our Exclusive Retention Marketing Cheatsheet: https://greendispensarymarketing.com/...

🚀 Get a Free 5-Minute Marketing Strategy Audit: https://greendispensarymarketing.com/...

🔑 Connect with Our Panelists:

• Steph Vrona (HighDef Studio):

LinkedIn: / stephvrona Website: https://highdef.studio/

• Lisa Williams (Toke Agency):

LinkedIn: / simplylisawilliams Website: https://thetokeagency.com/

• Sandra Bergman (Esbe Marketing):

LinkedIn: / sandrabergman Website: https://esbemarketing.com/

👍 Like, Comment, and Subscribe to stay ahead in the cannabis marketing game!

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In this episode, we sit down with Steph Vrona, the dynamic founder and CEO of High Def Studio, a powerhouse in cannabis marketing and retention strategies. With nearly a decade of experience in the cannabis industry, Steph shares her inspiring journey from corporate marketing to entrepreneurship, revealing how she turned a setback into an opportunity to create her own agency.

Join us as Steph dives into the critical importance of customer retention and loyalty in the cannabis space. She discusses the common pitfalls dispensaries face when attracting new customers without focusing on keeping the ones they already have. Learn why a solid retention strategy is beneficial and essential for long-term success.

Steph also shares her insights on optimizing dispensary operations, including how to implement effective loyalty programs that truly resonate with customers. Discover her expert tips on market research, discount strategies, and how to create a memorable customer experience that keeps patrons coming back.

Tune in for valuable advice on navigating the complexities of cannabis marketing and hear about Steph's passion for the industry that keeps her motivated despite its challenges.

Connect with Steph: / stephvrona

High Def Studio: https://highdef.studio/

🔍 Get a 5-Minute Video Marketing Strategy Audit From Us 👉 https://greendispensarymarketing.com/...

💖 Free Marketing Cheatsheet 👉 https://greendispensarymarketing.com/...

👍 Like, Comment, and Subscribe!

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In our first virtual B2B panel, we dive deep into the world of cannabis marketing with three industry titans who are revolutionizing customer retention and loyalty strategies in 2025. Join Samuel Fisher as he moderates an insightful discussion with Ryan McMullen (Zohr Stohr Media), Steve Riparip (Tact Firm), and Ryan Stewart (Dispojoy), uncovering the secrets to transforming dispensary marketing.

The Experts' Journey

Discover how these visionary CEOs transformed their unique backgrounds into cutting-edge marketing solutions for the cannabis industry. From solo consultants to industry leaders, they share their remarkable stories of building successful businesses that are changing how dispensaries connect with customers.

Key Insights:

• Retention Statistics: Learn why nearly 50% of dispensary customers never return after their first visit

• Marketing Innovation: Explore breakthrough strategies in email/text messaging, programmatic advertising, and loyalty programs

• Industry Evolution: Understand how cannabis marketing has transformed from a chaotic landscape to a sophisticated, data-driven approach

Deep Dive into Expertise:

• Ryan McMullen reveals programmatic advertising strategies to acquire and retain customers

• Steve Riparip exposes critical insights into customer retention and data-driven marketing

• Ryan Stewart demystifies the art of text message marketing in the cannabis industry

Whether you're a cannabis business owner, marketer, or industry enthusiast, this virtual panel offers unparalleled insights into maximizing customer engagement and building lasting loyalty.

🔍 Unlock Cannabis Marketing Secrets: Virtual Panel Reveals Game-Changing Loyalty Strategies for 2025!

Free Resources:

💖 Grab Our Exclusive Retention Marketing Cheatsheet: https://dispensarymarketing.com/loyal...

🚀 Get a Free 5-Minute Marketing Strategy Audit: https://dispensarymarketing.com/marke...

🔑 Connect with Our Experts:

• Ryan McMullen (Zohr Stohr Media): / ryanmichaelmcmullen

https://zohrstohr.com/

• Steve Riparip (Tact Firm): / steveriparip

https://tactfirm.com/

• Ryan Stewart (Dispojoy): / ryan-stewart-30a852149

https://www.dispojoy.com/

👍 Like, Comment, and Subscribe to stay ahead in the cannabis marketing game!

Keywords: Cannabis marketing, dispensary loyalty, text message marketing, customer retention, email marketing, programmatic advertising