This week on Haunt Weekly we're doing a topic that, for us, has been a LOOOOOONG time coming: Aphantasia in haunting.

What is aphantasia? It's the inability to form pictures in your mind.

Where most of the population can picture a beautiful beach or a country cottage, people with aphantasia see only words, letters or numbers.

Though this was originally discovered in the 1880s, it's been getting a great deal of attention irecent years as more people have woken up to the idea that not everyone sees things the same way in their mind.

So what does aphantasia mean for our industry? How can we better serve customers with it and, perhaps most importantly, work with oher creatives who have it? We brought in our girlfriend and and partner Elli, who is one of the few with aphantasia, to answer these questions and more.

This Week's Episode Includes:

Intro
Conference Reminders
Background Info on Aphantasia
Aphantasia in Haunt Customers
Working with People with Aphantasia
Conclusions
All in all, this is an episode you do not want to miss.

In the meantime, feel free to check out this article on the BBC, which features a test you can take to see where you see on the aphantasia spectrum and this post on Facebook about what it's like to live with aphantasia.

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