In this episode, I tackle one of the most overlooked yet crucial traits of great leaders: passion. Being passionate about your role as a recruiting leader isn’t optional—it’s essential. If you’re struggling to find alignment, lacking clarity, or feeling burned out, this episode will help you evaluate where you stand, reignite your energy, and find your passion again.

• [00:00] Introduction - The importance of passion in recruiting leadership and why it’s central to success.
• [03:30] The Role of Alignment - Why a lack of alignment with leadership can drain your passion and how to assess your current situation.
• [05:30] Defining Passion - Passion as strong, barely controllable emotions—and how to recognize it in yourself.
• [07:00] Steps to Regain Passion
  • Where have you been? Reflecting on your journey to find clarity.
  • Where are you now? Evaluating your current state and leadership alignment.
  • Where are you going? Gaining vision to restore motivation.
• [09:00] The Power of Storytelling - How leaders can use storytelling to bring clarity, alignment, and vision to their teams.
• [14:00] Core Values as a Foundation - Understanding your core values and ensuring they align with your leadership team.
• [17:00] The Fight Zone - Navigating tough seasons, staying motivated, and deciding whether to stay or take a leap.
• [23:00] Building Your Leadership Framework - Establishing a vision, defining why you do what you do, and creating core value statements to lead with purpose.

1. Clarity Drives Passion - Reflect on your past, evaluate your present, and define your future to reignite your excitement for leadership.
2. Alignment Is Essential - If your values don’t align with your leadership team, you’ll struggle to stay passionate.
3. Storytelling Brings Vision to Life - Use stories to provide clarity and inspire your team to move toward shared goals.
4. Passion Requires a Fight - Great leaders know that anything worth having requires effort and perseverance.
5. Lead with Vision and Values - A clear vision and solid core values are the foundation for sustainable, impactful leadership.

Passion isn’t just a feeling; it’s a result of clarity, alignment, and vision. If you’re feeling stuck, take the time to reflect and evaluate your next steps. Whether it’s fighting through a tough season or finding new leadership alignment, reigniting your passion will help you lead with purpose and inspire those around you.

Need help building clarity and passion in your leadership? Visit 4crecruiting.com or schedule a session with me at bookrichardnow.com. Let’s work together to make you the best recruiting leader you can be.

In today’s episode, we dive into the power of your leadership brand on social media. With a practical approach to what I call “Social ID,” we’ll explore how you, as a leader, can use digital platforms to showcase your authentic values, connect more deeply, and ultimately become a leader worth following. If you’re growth-oriented and focused on building a winning team, then this episode will give you actionable insights into leveraging social media as part of your recruiting strategy.

• [00:00] Introduction - Why your leadership brand on social media matters now more than ever for effective recruiting.
• [02:00] Understanding Attractive Leadership - I break down the three essentials of being an attractive leader: defining a clear vision, knowing your core values, and living those values out in your everyday actions.
• [04:00] The Social ID - I share the concept of “Social ID,” which is all about identifying and documenting your authentic leadership presence in simple, impactful ways.
• [06:30] Attracting and Retaining the Right Talent - We explore why showing up consistently with authenticity helps bring the right people to your team—and keep them there.
• [09:00] What Content Works? - I walk you through a few content strategies around values, personal truths, and daily leadership activities to help you get started with your Social ID.
• [15:30] Personal Meets Professional - Why sharing elements like personal growth, family, and community involvement alongside leadership actions can be powerful across platforms like LinkedIn.
• [18:00] The New Recruiting Landscape - Industry data now shows that top recruits often find their next role through personal networks, not from cold calls or traditional outreach.
• [20:00] Control Your Narrative - We discuss why you must own your social presence—because if you don’t tell your story, others will.
• [22:00] Action Steps You Can Take Today - I outline some simple yet powerful steps any leader can take to build a brand and make an impact, regardless of their company’s support.

1. Build Your Social ID - Authenticity matters. Document who you are as a leader to resonate with recruits and build trust.
2. Share Values Consistently - Talking about your core values on a daily basis attracts the right talent and aligns your team.
3. Use Social Media as a Tool, Not a Task - Today, social media is central to recruiting success. Make it a natural extension of your leadership.
4. Stand Out to Win Talent - With a visible, engaged presence, you’re positioning yourself as a leader worth following—and it’s the fastest way to attract top talent.

If there’s one thing I hope you take from this episode, it’s that leaders can’t afford to sit on the sidelines of social media. In a recruiting landscape that’s evolving fast, your brand is either growing or stagnating, and by cultivating a Social ID rooted in vision, values, and authenticity, you’re setting yourself up to recruit and retain the best talent for the long haul.

Want to level up your recruiting approach?

Join my weekly email list at 4crecruiting.com, or book time with me directly at bookrichardnow.com.

In this episode, Richard Milligan explores the traits that distinguish average, good, and great recruiters. He discusses essential strategies for building lasting relationships, setting a vision, and aligning with candidates' deeper motivations. This episode draws from a recent mastermind session with recruitment leaders and highlights how recruiting success requires focusing on relationship-building and purposeful, growth-centered recruiting.

• [00:00] Introduction - The challenge of recruiting for leaders with multiple responsibilities.
• [03:00] Understanding the Recruiting Leader's Role - Defining the recruiting leader and the extensive hats they wear within an organization.
• [07:30] The Average Recruiter - Characteristics of average recruiters: leading with company value, solving surface-level problems, and focusing on numbers.
• [13:00] Moving from Average to Good - Key shifts to become a good recruiter, including relationship-building, focusing on core values, and asking deeper questions.
• [20:00] The Traits of Great Recruiters - Great recruiters cultivate relationship capital, dig beyond the surface “why,” and connect with recruits’ core motivations.
• [27:00] Building Vision and Motivation - Casting a big vision to inspire recruits and motivate them through aligning with long-term goals.
• [34:00] The Power of Epiphany Bridges - Using reframing techniques and clear vision statements to create “aha” moments for recruits.
• [40:00] Dreaming Big with Recruits - Inspiring recruits to imagine achieving significant, long-term goals and making this part of your regular interactions.
• [46:00] Closing Thoughts - Importance of vision, systems, and integrity in becoming an effective, relationship-oriented recruiting leader.

1. Relationship First - Average recruiters focus on numbers; great recruiters build lasting relationships.
2. Dig Deeper - Understanding a recruit’s core motivations leads to a more fulfilling and effective recruiting experience.
3. Align with Vision - Casting a shared, larger vision helps motivate recruits and fosters long-term growth.
4. Systematic Approach - Having a structured system for consistent follow-up can create a strong and sustainable recruiting model.

Recruiting is about more than filling positions; it’s about connecting with people’s deeper motivations and aligning them with a meaningful vision. By focusing on right-brain recruiting techniques, leaders can build teams that are not only skilled but aligned with their core values and purpose.

Stay ahead in recruiting by registering for my weekly email at 4crecruiting.com or schedule a session with me at bookrichardnow.com.

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