-
Roslyn McLarty: How To Build a Mission-Driven Media Brand, Balancing Business and Burnout, Audience Growth Hacks, and More
- 2024/11/15
- 再生時間： 54 分
- ポッドキャスト
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
Roslyn McLarty: How To Build a Mission-Driven Media Brand, Balancing Business and Burnout, Audience Growth Hacks, and More
-
サマリー
あらすじ・解説
Roslyn McLarty, is an executive coach and founder at Within. She is also the co-founder of The Gist, a sports media company for women and underserved sports fans. In this episode, Roslyn shares key insights on identifying market gaps, building a brand with a strong mission, and the strategies used to grow their audience from a few hundred to hundreds of thousands of subscribers. She also discuss managing burnout, and fostering self-growth, and introduces Within, a coaching business focused on trust-based client relationships.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
- Work with Ryan's agency Tailwind
- Work with Matt's agency GrowLetter
Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Episode Topics & Timestamps
00:00
The Journey Begins: From Beta to Launch
02:58
Identifying the Market Gap: The Gist's Unique Proposition
06:02
Building the Brand: Mission and Values
08:47
Growing the Audience: Strategies and Early Successes
12:10
Scaling Up: From Local to National
15:01
Navigating Growth: Lessons Learned and Key Metrics
17:54
Creative Marketing: Guerrilla Tactics and Launch Events
20:54
The Importance of Mission-Driven Growth
24:02
Partnerships and Collaborations: Expanding Reach
27:02
Self-List Cleaning and Giveaway Strategy
35:01
Expansion and New Ventures
37:32
The Birth of Within: A Personal Development Platform
41:08
Understanding and Preventing Burnout
50:43
Growth Strategy for Coaching Business
Links Mentioned
Join Roslyn's newsletter, Within