• S2:E3 Creating a Sense of Urgency

  • 2022/07/20
  • 再生時間: 14 分
  • ポッドキャスト

S2:E3 Creating a Sense of Urgency

  • サマリー

  • John Kotter, the founding father of change management, listed creating a sense of urgency as the first step to communicating change. However, change professionals often fail to take advantage of "burning platforms" or veer so far that they create a sense of doom. 

    In this podcast, we discuss how to promote action vs. paralysis, taking advantage of crisis situations, and learning what to do (and what not to do!) from our peers in marketing.

    続きを読む 一部表示

あらすじ・解説

John Kotter, the founding father of change management, listed creating a sense of urgency as the first step to communicating change. However, change professionals often fail to take advantage of "burning platforms" or veer so far that they create a sense of doom. 

In this podcast, we discuss how to promote action vs. paralysis, taking advantage of crisis situations, and learning what to do (and what not to do!) from our peers in marketing.

S2:E3 Creating a Sense of Urgencyに寄せられたリスナーの声

カスタマーレビュー:以下のタブを選択することで、他のサイトのレビューをご覧になれます。