Thanks to an ongoing revolution in the science of meteorology, we can now understand how extreme weather conditions arise, produce far more accurate forecasts, and know how to protect ourselves when dangerous conditions develop. The Science of Extreme Weather is your field guide to the worst that Earth’s atmosphere can inflict. In 24 exciting, informative, and potentially life-saving half-hour lectures aimed at weather novices and amateur forecasters alike, you gain a surprisingly powerful tool in the face of such overwhelming forces: knowledge.

In How the Medici Shaped the Renaissance, you’ll study the remarkable trajectory of the Medici from the late 14th century to 1737, when the Medici dynasty ended. Across that span of time, you’ll witness the birth of the Italian Renaissance, and the rise of the Medici as an economic powerhouse under founder Giovanni de’ Medici. You’ll learn how the Medici came to dominate Florence and how they played diverse roles in politics, religion, and culture.

Having spent centuries in the shadows of its neighbors China and Japan, Korea is now the object of considerable interest for radically different reasons - the South as an economic success story and for its vibrant popular culture; the North as the home to one of the world's most repressive regimes, at once both bizarre and menacing. Korea: A Very Short Introduction explores the history, culture, and society of a deeply divided region.

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.