There’s this great quote I love by Maya Angelou, that goes:

‘Do the best you can until you know better. Then when you know better, do better.’

You’ve got to make mistakes in order to learn what you’ve got to improve, in order to do better. If you never made mistakes you’d never know HOW you were doing some things right! 

Old perfectionist me used to hate making mistakes but now, I know better. As a recovering perfectionist, I immediately reframe the situation and mine it for the positive. What can I learn from this? How can I do this differently next time? How will I make sure I don't make the same mistake again?

I’m not ashamed of the myriad business mistakes I’ve made – they’ve all been great learning experiences and they also give me something useful to share with other people!

I’ve always loved sharing my mistakes with the hope that others can avoid being frustrated by making the same ones – wedding planning, expectations around first children, first, second business… you name it, I love to share where I've gone wrong so hopefully you can avoid it.

So in this week's podcast episode I’m going deep and sharing my four top learnings from the early days of starting up a company.

We cover:

[02:35] – How I nearly lost a friendship because of my business

[05:31] – Why it was bad that a succession of big-hearted men wanted to help me 

[07:53] - The 3 simple reasons your business can fail

[11:57]– How it's never about you.

Perhaps you've made some of these mistakes before? Or you're still in the thick of making them/ What resonates with you? What did you find most helpful? I'd love to know!

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Update: AMotherBrand closed its doors in March 2023.

I now help purpose-driven female entrepreneurs to create maximum impact alongside maximum wellbeing, through 1:1 coaching.

I combine my experience as a Founder, with my background in Social Entrepreneurship, Positive Psychology and ICF-Certified Coaching to help ambitious women create the flourishing life and meaningful work that they desire.

Head to https://noniewhite.com to find out more.

Social links:

LinkedIn: https://www.linkedin.com/in/nonie-m-c-white/

Insta / facebook: @noniewhite_

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