Join Daria Malin — author, business owner, and executive coach — as she shares insights from her newest book, Inspiring Success: 3 Keys To Ignite Sales Team Motivation, including:

• What are the TOP three things a salesperson should prioritize every week?
• How does the self-determination theory apply to sales?
• How can you get a handle on your chaotic to-do list?

Learn more about Daria’s business, Boost Strategic Coaching at boostcoaching.ca, and access her book here.

P.S. We’ll be back in 2026 with more insights that break down silos. See you after the holidays!

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💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. ✨ Looking for more personalized support? Get in touch with Jen and her team.

Micromanager or chaos agent? Julia Howard says you're asking the wrong question. As someone who's been both a quota-carrying salesperson and a sales team leader, Julia brings a unique perspective to the structure versus autonomy debate. In this episode, she reveals why this is a false choice—and shares the framework approach that transformed her team's win rates and morale. We dive into:

• Why "playbooks" fail but "frameworks" succeed
• The war room session that changed everything for her team
• Why admitting weakness is a great leadership strength

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

$600k in new business, all from an ABM campaign!?

You read that right!

In this episode of Between the Silos, host Jen sits down with Zane DeZeeuw, Senior Account Manager at Vye, to demystify the buzz around Account-Based Marketing (ABM). Together, they unpack how true sales and marketing alignment can win back decade-old lost clients, generate six-figure deals, and — most importantly — humanize B2B relationships.

Zane shares an inside look at a real ABM campaign that flipped a 12-year-old negative perception into over $600K in new business, plus why most ABM strategies fail (and how to fix them). Whether you’re in sales, marketing, or trying to bridge the gap between both, this episode will have you rethinking how you connect with your best-fit accounts.

Stay tuned till the end for the “Hot Seat” segment, where Zane shares his favorite (and least favorite) corporate jargon and why he’ll never say “circle back” again. Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

Marketing is an investment, not an expense.

Of course, a marketing podcast would say that. BUT we’ve seen it too many times: marketing is treated like a fire extinguisher rather than a growth engine. By then, it’s too late.

As you prepare 2026 budgets, now is the time to decide where marketing fits in. Listen to Growth Partner, Rachael Horn, share what she’s learned from working with both reactive and proactive companies over the years.

Plus, she and Jen share top trends that could impact your strategy for next year.

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

R.I.P. your original brand strategy. 💀

Can’t stand to see another brand diluted to death by well-meaning committee feedback? Listen to Nicole Klein, brand and marketing expert, share her experience managing the feedback process when building a brand.

Who gets input when? How do you balance the legacy of a business with fresh branding?

Plus, hear our take on why branding is NOT a design project.

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

When your business has grown organically through referrals and word-of-mouth, hitting a growth plateau can feel paralyzing.

Jen talks with Allison Davis about creating a sales plan — your roadmap from organic growth to sustainable lead generation. Perfect for mission-driven founders ready to scale beyond their network. They'll cover:

• Moving from referrals to proactive sales planning
• High-volume vs. low-volume lead strategies
• Understanding your numbers and forecasting
• Why your first sales plan doesn't need to be perfect

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

Power in leadership is inevitable. The question is — how are you using it?

Bill Mills, CEO and business coach, unpacks what it means have “power with” vs. “power over” your team.

Hint: “Powder over” is unsustainable. But “power with” doesn't mean democratizing every decision.

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact

Who else has a strengths assessment collecting dust on their desktop? 🙋🏻‍♀️

Listen to Tara Gronhovd, a Certified Strengths Coach, explain why knowing your strengths is way more than an onboarding exercise.

Have a boss who keeps moving the mark? A coworker who keeps questioning your ideas? What if their strengths are just different than yours? Or maybe they’re truly not the right fit? (It happens!)

Find out how Tara helped one team understand their strengths and increase productivity by 140%.

Looking for more intel like this?

💼 Check out the C-Suite Lounge, where Jen shares her latest tips, tricks, insights, and lessons learned. https://www.linkedin.com/newsletters/the-c-suite-lounge-7233827798547636225/ ✨ Looking for more personalized support? Get in touch with Jen and her team: https://www.vye.agency/contact