Ep. 239 Baratunde Thurston is a storyteller, Emmy nominated host, writer, public speaker and most recently his work explores AI, nature, and humanity.

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On this episode, we explore the collision of sports culture, high-stakes finance, and the digital frontier. We move past the scoreboard to look at the business of being an athlete in the modern era—from the "identity economy" where virtual skins hold as much weight as vintage sneakers, to the brutal reality of the "Jock Tax" and the pressure to save everyone back home. This conversation redefines what it means to build a legacy, shifting the focus from simply making money to mastering the systems that preserve it.

Features: Kai Bond (Courtside VC) explains the billion-dollar shift in how Gen Z defines ownership; NFL linebacker Jaylon Smith and business manager Michael Edo get real about financial literacy and overcoming the "Savior Complex"; Tyrre Burks (Player's Health) shares how he leveraged athletic resilience to disrupt the insurance industry; and NBA star Terance Mann joins Julian Aikens (W3 Sports) to discuss navigating the volatility of Web3. Tune in for a masterclass on how the discipline of sport translates into the language of equity and innovation.

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REWIND // Ryan Wilson is Co-Founder and CEO of The Gathering Spot, a private membership club deeply rooted in community & culture. The Gathering Spot has clubs in Atlanta, DC & LA, and communities in NYC, Chicago, Charlotte, Detroit & Houston.

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REWIND // Carter Cofield and George Acheampong are financial experts behind Melanin Money, dedicated to helping Black entrepreneurs and professionals build lasting wealth. Together, they're building the #1 Financial Education Community Designed to serve aspiring Melanin Millionaires.

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Throwback Episode as we're ramping back up post AfroTech. Fonz Morris is Lead Product Designer, Global Conversion at Netflix.

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Throwback Episode as we're at AfroTech this week. Tyrre Burks is Founder and CEO at Player's Health

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Thai Randolph is co-founder and former CEO of HARTBEAT, and led the merger of Kevin Hart’s entertainment companies into a $650 million media empire.

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Tade Oyerinde is Chancellor at Campus.edu.

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