Collectively - Purpose-led business and marketing

著者： Marijke and Monica at The Marketing Collective
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  • Collectively is a podcast about building better businesses, and the journey all of us as business owners and entrepreneurs have along the way. In here, we share our experiences of building our own purpose-led businesses and the trials and tribulations, actions and results of our clients, as well as some of the most memorable and successful ethical and sustainable brands we admire. As two Marketers with over 40 years experience between us, we chat about the marketing methods and mindsets that really move the dial for small-to-medium sized businesses, and how by working in collaboration with others, you can build a successful business and market it in a way that feels aligned, authentic and appealing for you and all your audiences!

    Collectively, is a podcast by The Marketing Collective Founder, Marijke Timmers and Mark My Words Founder, Monica Shepherd.
    © 2025 Collectively - Purpose-led business and marketing
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あらすじ・解説

Collectively is a podcast about building better businesses, and the journey all of us as business owners and entrepreneurs have along the way. In here, we share our experiences of building our own purpose-led businesses and the trials and tribulations, actions and results of our clients, as well as some of the most memorable and successful ethical and sustainable brands we admire. As two Marketers with over 40 years experience between us, we chat about the marketing methods and mindsets that really move the dial for small-to-medium sized businesses, and how by working in collaboration with others, you can build a successful business and market it in a way that feels aligned, authentic and appealing for you and all your audiences!

Collectively, is a podcast by The Marketing Collective Founder, Marijke Timmers and Mark My Words Founder, Monica Shepherd.
© 2025 Collectively - Purpose-led business and marketing
マーケティング 経済学
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エピソード
  • Building an authentic personal brand that connects

    Building an authentic personal brand that connects
    2025/02/12

    Personal branding isn’t about jumping on the latest trends or creating an identity that isn’t ‘you’. It’s about owning who you are, sharing your expertise and connecting with the people who need what you have to offer.

    You’ll have your best impact (and success) when people know what you stand for, the strengths that set you apart and the experience that influences the way you work (and makes you so great at what you do).

    Today we’re talking about how to step into your role as a thought leader, how to showcase your expertise without feeling ‘salesy’ and how to build a really authentic personal brand (without blurring the line into TMI or oversharing).



    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    28 分
  • Where to start with strategic marketing planning

    Where to start with strategic marketing planning
    2025/01/29

    For many of us, the new year feels like a bit of a clean slate, especially for us in New Zealand where we’ve had a summer break and space to think about what we want to achieve in the year ahead.

    The last few years have been tough for many; but we think business sentiment is looking more optimistic for the year ahead. Planning is an opportunity to take charge, regardless of what the market, economy or political decisions may send our way.

    Planning can feel daunting though, so in this episode we’re breaking it down to help you prepare a plan-on-a-page that will keep you focused and intentional with your actions.

    To help you get started, Marijke has shared this helpful free resource with you which you can access here: https://marijketimmers.com/strategicplan



    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    39 分
  • A new paradigm in business with Libby Robertson

    A new paradigm in business with Libby Robertson
    2025/01/15

    This episode is the first to go live for us in 2025, and we wanted to kick the year off with some inspiration for the year ahead. We’re talking to Libby Robertson, a coach who helps entrepreneurs manifest their next level by mastering their strategy, mindset and energetics.

    Her business is called Parradiigm, and she’s on a mission to pave the way for a whole new paradigm in business. She believes businesses have the power to transform lives, families and communities in ways which will be felt for generations to come. Libby shares more about her own journey, being connected to purpose, why the current ‘system’ is broken and how we can use our businesses as a means to drive positive change.

    You can learn more about Libby’s work at www.parradiigm.com or follow her journey on Instagram.


    For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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    37 分
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