In this episode of Futurise, Rob Price is joined by Steve Bustin, Chair of the Board of Trustees for the Hardy Plant Society, for a conversation that begins in the garden — and ends in the boardroom.

“Over the garden fence” is how knowledge used to be shared: informally, experientially, and across generations. Gardening expertise — like much business expertise — is rarely written as technical documentation. It is contextual, tacit, and learned through experience.

As organisations adopt AI and agentic systems, a similar challenge emerges: how do we translate deep domain knowledge into language that AI systems can understand — without losing meaning in the process?

This episode explores:

• How expert knowledge is traditionally passed down between generations

• Why tacit expertise is difficult to encode into AI systems

• The language gap between business specialists and AI technologists

• What agentic AI might mean for capturing and applying domain expertise

• Why successful AI adoption depends as much on terminology as technology

By deliberately using language that would resonate with gardeners rather than AI engineers, this conversation highlights a wider leadership lesson: AI systems only become valuable when they can engage meaningfully with real-world expertise.

If you’re a founder, investor, or executive navigating AI adoption, this episode offers a fresh perspective on knowledge transfer, AI leadership, and the future of artificial intelligence in practice.

Comments are open — where do you see gaps between business expertise and AI terminology in your organisation?

Subscribe to Futurise to hear first about conversations on Agentic AI, AI leadership, responsible AI development, AI governance, and the future of artificial intelligence.

This episode is dedicated to Jeune Price (1941-2023), passionate gardener and long time member of the Hardy Plant Society.

Agentic AI is moving fast — from experiments and copilots to systems that can plan, decide, and act over time. As these systems become more capable, an important question follows: how do we make sure they remain safe, trustworthy, and aligned with human intent?

In this extra episode of Season 2, Rob Price is joined by Nell Watson — AI ethics researcher, author, and Chair of the Safer Agentic AI Safety Experts Focus Group, IEEE — to explore what safer agentic AI means in practice.

Rather than focusing on abstract risks or distant futures, the conversation looks at:

• how agentic AI is being built and adopted today

• where organisations and founders most often underestimate safety

• how principles like alignment, epistemic hygiene, and goal limits show up in real products and operating models

• and why leaders may want to engage with agentic AI safety before regulation or incidents force the issue

As agentic systems become more capable and more embedded in organisations, what does “safe enough” look like — and who gets to decide?

Comments are open — how are you deciding when and how to act on AI?

Please subscribe to Futurise to hear first about future episodes.

In this episode of Futurise, Rob Price is joined by Professor Michael Wade to discuss how leaders can take meaningful, safe action on AI without waiting for certainty — and without exposing their organisations to unnecessary risk.

The conversation explores the challenges of operating in a fast-moving AI landscape, what lies beyond agentic AI, and why doing something deliberate now is often safer than doing nothing at all. Michael also shares how he thinks about market risk over time, including the use of tools like the AI Risk Clock to help leaders sense when conditions are changing.

In this episode, we discuss:

• Why traditional AI strategies struggle in rapidly evolving markets

• How leaders can start acting without locking in the wrong decisions

• The difference between safe progress and reckless acceleration

• What “beyond agentic AI” might mean for organisations

• How to think about market risk as conditions shift

Michael Wade advises senior leaders on digital transformation and AI as a Professor of Strategy and Digital at IMD Business School in Switzerland, helping organisations balance speed, responsibility, and long-term value.

Comments are open — how are you deciding when and how to act on AI?

Please subscribe to Futurise to hear first about future episodes.

In the 19th episode of Season 2 on #AgenticAI, Rob is joined by Michael Herron, CEO of Atos UK&I. Michael joined Atos at the end of January 2025 and he talks with Rob about the recent investments from Atos to a Sovereign Orchestration Hub, a Digital Agentic Centre and a #Sovereign Digital Enablement Centre, especially relevant in light of the recent UK Government commitments to AI Growth Zones. Rob and Michael also share a common passion in regard to the development of future careers in this space, and discuss how that might evolve in an Agentic powered world.

Relevant links:

https://atos.net/en-gb/united-kingdom

https://atos.net/en-gb/lp/uki-digital-sovereignty

https://atos.net/en-gb/2025/press-releases-en-gb_2025_10_20/atos-to-launch-new-sovereign-and-sovereign-ai-centres-across-the-uk

Comments are open for questions or observations.

Please subscribe to the podcast to hear first about future episodes.

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#Futurise is a podcast produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an Agentic AI platform that helps organisations adopt AgenticAI safely to re-imagine their operating model with multi-agent high performing teams. You can message us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Futurise@futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Rob is also co-founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Digital Responsibility⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and hosted "A New Digital Responsibility" podcast.

#AgenticAI isn’t just changing tools — it’s changing how work gets done.

In this episode of Futurise, Rob Price explores whether existing team design models still hold in an agentic world, and what leaders need to change as AI agents become part of everyday delivery.

Featuring Matthew Skelton, co-author of Team Topologies and CEO/CTO of Conflux.

• Do Team Topologies principles still apply with AI agents in the workflow?

• What breaks first when teams stay “human-only” in design

• How to think about accountability, flow, and boundaries in agentic teams

• What organisations should start changing now, not later.

Matthew Skelton is co-author of the award-winning Team Topologies, founder and CEO/CTO of Conflux, and a leading voice in modern organisational design.

• Matthew Skelton: matthewskelton.com

• Conflux: confluxhq.com/outcomes

• Team Topologies: teamtopologies.com/scale

Comments are open — how do you think teams should evolve in an agentic world?

If AI agents are doing more of the work, what should teams actually be responsible for? Interested to hear how others are thinking about this.

AI systems are being built for a narrow slice of humanity.
In this episode of Futurise, Rob Price explores why endangered language models matter—not just for inclusion, but for the future of agentic AI itself.
Featuring Anna Mae Yu Lamentillo, founder and Chief Futures Officer of NightOwl AI.

In this conversation, we discuss:

• Why most AI models exclude entire cultures and languages

• What endangered language models really are

• The implications for accessibility, bias, and agentic systems

• Lessons for organisations building bespoke and domain-specific AI models.

Anna Mae Yu Lamentillo is the founder of NightOwl AI, a mission-driven company using AI to preserve endangered languages and combat digital exclusion. Her work focuses on ensuring AI reflects the full spectrum of human culture—not just the dominant few.

Anna Mae Lamentillo: https://www.annamaeyulamentillo.com
NightOwl AI: https://www.thenightowl.ai

Comments are open — should AI systems be required to support minority and endangered languages?

If AI agents can’t understand large parts of the world’s population, are they really fit for purpose? Curious how others are thinking about inclusion in agentic systems.

Please subscribe to Futurise to hear first about future episodes.

In the 16th episode of Season 2 on #AgenticAI, Rob is joined by⁠ ⁠⁠⁠Husayn Kassai based out of London in the UK. Husayn is the founder and CEO at Quench.ai - the AI layer unifying how mid-market companies discover, deploy, and benchmark AI that works - all in one place. He’s the co-founder and former CEO of Onfido - the largest UK AI exit. A WEF Tech Pioneer, Forbes contributor, and “30 Under 30,” He holds a BA in Economics and Management from Keble College, Oxford.

On the podcast Rob and Husayn talk about their experiences at the heart of Agentic AI, its adoption and some of the challenges that they are seeing. Husayn also covers lessons learned from Onfido, and his current work with the London AI Hub at the heart of the startup ecosystems.

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Comments are open for questions or observations.

Please subscribe to the podcast to hear first about future episodes.

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#Futurise is a podcast produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an Agentic AI platform that helps organisations adopt AgenticAI safely to re-imagine their operating model with multi-agent high performing teams. You can message us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Futurise@futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Rob is also co-founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Digital Responsibility⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and hosted "A New Digital Responsibility" podcast.

Welcome to the fifteenth episode of Season 2 of Futurise.

Season 2 will focus in on AgenticAI, speaking to founders, funders and early adopters of the technology to share their insight and lessons learned.

This Special Episode is co-hosted on FUTURISE and on THE CONSULTING GROWTH PODCAST, and released simultaneously on both podcasts.

In this episode, Rob is joined by⁠ ⁠⁠Professor Joe O'Mahoney⁠⁠⁠, based out of Cardiff University in Wales. Prof. Joe O’Mahoney helps owners of boutique consultancies 4x their equity value over a period of 2–3 years. He is a Professor of Consulting at Cardiff University, co-founder of Equity Sherpa, and an award-winning author and educator.

On the podcast Rob and Joe talk together about their respective views on the impact of Agentic AI and Large Language Models on the world of Consulting and Professional Services. Rob was previously Managing Partner in a Consulting business, and represented the MCA in their Year of Digital as one of their Digital gurus. Joe is a recognised leading authority on the advisory industry and a strategic advisor to boutique consultancies.

Links:

Website: ⁠www.equitysherpa.com⁠

LinkedIn: ⁠https://www.linkedin.com/in/joeomahoney/⁠

Podcast: ⁠https://podcasts.apple.com/gb/podcast/consulting-growth/id1682304671⁠

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#Futurise is a podcast produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a product business that helps organisations adopt AgenticAI safely to re-imagine their operating model with multi-agent high performing teams. You can message us at ⁠⁠⁠⁠⁠⁠⁠⁠Futurise@futuria.ai⁠⁠⁠⁠⁠⁠⁠⁠.

Rob is also co-founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Digital Responsibility⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and hosted "A New Digital Responsibility" podcast.