• How Marketing Works

  • 2025/01/25
  • 再生時間： 20 分
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How Marketing Works

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  • The human mind is an amazing thing, but it's actually not very powerful. How can marketers, especially those in small businesses and non profits, break through to people?


    These three essential books break down how our brains work and how we can use that understanding to make our messages and brands connect with people.


    Thinking, Fast and Slow by Daniel KahnemanHow Brands Grow (Vol 1&2) by Sharp and RomaniukContagious by Jonah Berger


    Subscribe to my free newsletter and get a free marketing ebook at www.brandsauce.co, and get updates on future podcast episodes.


    Have a topic for Joe? Email questions to brandsaucepod@gmail.com.
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あらすじ・解説

The human mind is an amazing thing, but it's actually not very powerful. How can marketers, especially those in small businesses and non profits, break through to people?


These three essential books break down how our brains work and how we can use that understanding to make our messages and brands connect with people.


Thinking, Fast and Slow by Daniel KahnemanHow Brands Grow (Vol 1&2) by Sharp and RomaniukContagious by Jonah Berger


Subscribe to my free newsletter and get a free marketing ebook at www.brandsauce.co, and get updates on future podcast episodes.


Have a topic for Joe? Email questions to brandsaucepod@gmail.com.
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