This week on Podjunction Podcast, we’re diving into one of the biggest shifts happening in podcasting right now — the move toward all-in-one tools.

Riverside just announced the launch of podcast hosting, officially bringing recording, editing, and publishing into a single platform. But rather than focusing on the feature itself, I brought Kendall back on the show to unpack the why behind this shift — and what it means for creators, teams, and business podcasters.

We talk about the friction points that slow podcasters down, how tool overload leads to burnout, and why integrated platforms are becoming the future of podcasting. Kendall also shares insight into what business leaders still misunderstand about using a podcast to grow their brand, and the one thing every podcaster should focus on next year.

In this episode, we cover:

— Why moving workflows into one platform matters

— How tool fatigue kills consistency

— What business podcasters struggle with most

— How to repurpose content with intention

— The coming wave of platform consolidation

— What becomes non-negotiable for creators

— The smartest way to drive growth with your show

Connect with Kendall:

LinkedIn: Kendall Breitman

Facebook Community: Conversation Creators by Riverside

Most podcasters think their biggest challenge is production.

But as Dan Bond has discovered early on… the real challenge is behaviour — both for buyers and listeners.

In this episode, we dig into the early days of Browse Basket Buy, how Dan is using it inside RevLifter, and what his understanding of buyer psychology has taught him about building a podcast that people actually want to stay with.

We explore:

• Why Dan launched Browse Basket Buy
• Early surprises from the first six episodes
• What buyer behaviour can teach us about listener behaviour
• How recency bias shapes podcast consumption
• Whether episodes have “conversion moments”
• Repurposing content without drowning in work
• Why finding guests is harder than production
• How high-profile guests can jumpstart a new podcast
• Why podcasting supports brand, relationships, partnerships and authority
• Why businesses give up too early
• How to think about marketing holistically (not in isolated funnels)
• The long-game mindset every podcaster needs

• Behaviour is behaviour. The same psychology behind buying drives listening choices.
• Quality and clarity matter most. Listeners stay when a show educates and entertains.
• Recency bias is real. New episodes get the attention — older ones need intentional surfacing.
• Consistency compounds. Most podcasts fail because businesses expect quick wins.
• Podcasting is a relationship engine. Networking, partnerships, opportunities — it all flows through the conversations.
• Treat marketing holistically. No channel exists in isolation; everything feeds everything else.

• Connect with Dan on LinkedIn: https://www.linkedin.com/in/jam2nd/
• Browse Basket Buy Podcast: https://browsebasketbuy.com
• RevLifter: https://revlifter.com

In this episode, we’re talking about the long game of podcasting — the messy, imperfect, deeply human side that no one really warns you about.

Itır shares the behind-the-scenes of her four-year journey:

• why she started her podcast (spoiler: it wasn’t strategic at the beginning)
• how she built long-term relationships, collaborators, and even team members through her episodes
• the way curiosity — not trends — drives her topics
• the challenges of booking guests and staying consistent
• why over-editing kills the magic
• what she’s learned about listening, confidence, and showing up without needing everything perfect

She also gives a peek into what’s coming next for The Marketing Meeting and her consultancy, IE Brand Consulting.

This is a thoughtful, honest, encouraging conversation for anyone who wants to use their podcast as a space to learn, grow, and build something meaningful.

Where to find Itır:

LinkedIn: https://www.linkedin.com/in/itireraslan/

The Marketing Meeting Podcast: https://podcasts.apple.com/us/podcast/the-marketing-meeting-with-itir-eraslan/id1589765306

Website: https://www.ie-brand.com