Most podcasting advice says, “Get guests to grow faster.”

But what if the fastest way to build authority and connection … is to start solo?

In this episode, Sadaf Beynon explores why solo episodes aren’t just a fallback option — they’re a foundation for clarity, confidence, and credibility.

You’ll hear:

• How “guest-heavy” podcasts can unintentionally hold you back
• Why solo episodes are your best tool for learning, experimenting, and leading with authenticity
• How successful hosts like Amy Porterfield, George Bryant, and Randy Molland used solo formats to build trust before bringing in guests
• What you can do this week to build confidence in your own voice

This is your reminder that your podcast doesn’t just need more guests — it needs more of you.

👉 Connect with Sadaf on LinkedIn or visit podjunctionpodcast.com for resources, insights, and upcoming episodes.

In this episode of The Podcast Rethink, Sadaf Beynon explores one of the biggest traps in podcasting: believing that more guests equal more success.

She reveals how relying too heavily on interviews can blur your message, weaken your authority, and make your show feel like everyone else’s.

Instead, Sadaf shares how to bring your voice back to the centre—being intentional with guests, creating space for your own reflections, and designing conversations that align with your mission.

💬 What you’ll take away:

• How “the guest trap” can quietly erode your podcast’s focus
• Why intentionality matters more than frequency
• How to reintroduce your voice through short solo segments
• Simple ways to vet guests who actually add value

If you’ve ever felt like your podcast is becoming a content treadmill, this episode will help you recalibrate and refocus on what really matters—you.

Connect with Sadaf:

LinkedIn

Website

In this solo episode, Sadaf Beynon takes a closer look at one of the biggest myths in podcasting: that download numbers equal success. She explains why chasing big numbers can actually hurt your business podcast — and what to focus on instead if you want genuine growth.

Sadaf breaks down three core pillars that matter more than metrics: engagement, relationships, and authority. Through examples from past Podjunction guests, she shares how business leaders use podcasting strategically to build trust, credibility, and connection.

Key Takeaways:

• Why high download numbers can be a distraction, not a sign of success
• How small, loyal audiences often convert better than large, passive ones
• The three KPIs that matter most: engagement, relationships, and authority
• Why podcasting is a long game — and what to expect along the way

Mentioned in this episode:

Scott McInnes – Building Better Cultures

Dave Jackson – School of Podcasting

Roger Martin – ThriveMore Podcast

Brett Curry – eCommerce Evolution

Elzie Flenard – Journey to Mastery