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Adapt

Why Success Always Starts with Failure

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Adapt

著者： Tim Harford
ナレーター： Jonathan Keeble
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In this groundbreaking work, Tim Harford shows us a new and inspiring approach to solving the most pressing problems in our lives. Harford argues that today’s challenges simply cannot be tackled with ready-made solutions and expert opinions; the world has become far too unpredictable and profoundly complex. Instead, we must adapt. Deftly weaving together psychology, evolutionary biology, anthropology, physics, and economics, along with compelling stories of hard-won lessons learned in the field, Harford makes a passionate case for the importance of adaptive trial-and-error in tackling issues such as climate change, poverty, and the financial crisis.

©2011 Original material © 2011 Tim Harford. Recorded by arrangement with Farrar, Straus and Giroux, LLC. All rights reserved. (P)2011 Hachette Digital. Produced by Heavy Entertainment. 個人的成功 意思決定・問題解決 理論

批評家のレビュー

“Tim Harford has made a compelling and expertly informed case for why we need to embrace risk, failure, and experimentation in order to find great ideas that will change the world. I loved the book.” (Dan Ariely, author of Predictably Irrational and The Upside of Irrationality)
“Tim Harford could well be Britain’s Malcolm Gladwell. An entertaining mix of popular economics and psychology, this excellently written book contains fascinating stories of success and failure that will challenge your assumptions. Insightful and clever.” (Alex Bellos, author of Here’s Looking at Euclid)
“This is a brilliant and fascinating book - Harford’s range of research is both impressive and inspiring, and his conclusions are provocative. The message about the need to accept failure has important implications, not just for policy making but also for people’s professional and personal lives. It should be required reading for anyone serving in government, working at a company, trying to build a career or simply trying to navigate an increasingly complex world.” (Gillian Tett, author of Fool’s Gold: The Inside Story of J.P. Morgan and How Wall St. Greed Corrupted Its Bold Dream and Created a Financial Catastrophe)

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