• 003 - Mollie Wilkie of the NFL, Nerf, and Hasbro

  • 2024/07/30
  • 再生時間： 41 分
  • ポッドキャスト

003 - Mollie Wilkie of the NFL, Nerf, and Hasbro

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  • Mollie Wilkie is Global Creative Director at Hasbro. Before that, she spent 10 years as an in-house creative director for the NFL. In this episode she discusses the difference between both in-house creative departments, how individual NFL teams use the League for creative, why in-house talent worked for Nerf, how to take the subjectivity out of creative reviews.
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あらすじ・解説

Mollie Wilkie is Global Creative Director at Hasbro. Before that, she spent 10 years as an in-house creative director for the NFL. In this episode she discusses the difference between both in-house creative departments, how individual NFL teams use the League for creative, why in-house talent worked for Nerf, how to take the subjectivity out of creative reviews.
マーケティング 経済学
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