In this episode of Many Hats of Business, host Tanya Gordon interviews Chris London of 22:22 Marketing.

Other available formats:

Youtube: https://youtu.be/AE2jd0BvUl0

Blog: https://manyhatsofbusiness.com/facebook-ads-expert-chris-london-spills-the-beans

Chris shares his inspiring journey from starting as a driving instructor to running a successful social media marketing agency. The discussion highlights the evolution of his career, the importance of adapting marketing strategies, and the benefits of diversifying marketing efforts across different platforms.

Chris also offers insightful tips on maintaining consistency in business marketing and the value of combining organic content with paid advertising. The episode underscores the importance of trusting one's instincts and continuously improving marketing practices.

Book Recommendation: 📌"They Ask, You Answer" by Marcus Sheridan https://amzn.eu/d/0any33IA Connect with Chris: 📌Website: www.2222marketing.co.uk 📌Email: info@2222marketing.co.uk 📌FB: www.facebook.com/2222marketing 📌Instagram: www.instagram.com/2222marketingLTD 📌Linkedin: https://www.linkedin.com/in/chrislondononline

Connect with your Host Tanya Gordon:

📌⁠⁠https://www.linkedin.com/in/tanya-gordon-cmgr-fcmi-86377338⁠⁠

📌⁠⁠⁠https://manyhatsofbusiness.com⁠⁠

Check out more from "Many Hats of Business" : 📌https://manyhatsofbusiness.com/category/podcastepisodes

Disclaimer: This content is for informational purposes only and does not replace professional advice.

00:00 Introduction to Many Hats of Business

00:55 Meet Chris London: From Driving Instructor to Marketing Expert

02:13 The Evolution of a Driving School Business

04:00 Transition to Online Courses and Marketing

05:34 Scaling Up and Rebranding to 22:22 Marketing

08:54 The Importance of Organic Content and Paid Ads

13:23 The Power of Retargeting and Data-Driven Marketing

20:23 Leveraging Organic Traffic for Better Ad ROI

25:21 Realizing You're Out of Touch with New Trends

25:36 The Power of Organic Content on TikTok

26:46 The Importance of Keyword Research

27:32 Competing in a Crowded Market

29:22 The Value of Blogging and Paid Ads

31:03 Diversifying Your Marketing Channels

34:58 The Benefits of Rebranding

47:17 Balancing Business and Personal Life

50:08 Learning from Adversity

50:26 Book Recommendation: They Ask, You Answer

52:40 Conclusion and Final Thoughts

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