In this special episode of the No Fixed Agenda podcast, hosts Omar and Jeff delve into Jeff Stoner’s inspiring journey from his humble beginnings in rural Illinois to becoming an influential entrepreneur in San Diego. Jeff opens up about his early life struggles, educational and professional challenges, and his ventures in sports management which eventually led to his successful pivot into the endurance sports industry. Additionally, they discuss the growth and rebranding of the Endurance Race Series (ERS) into a community-focused trail racing brand. This episode encapsulates Jeff's resilience, adaptability, and the invaluable lessons learned from his successes and failures. It is a heartfelt and insightful exploration of building a successful career while fostering an inclusive and supportive community.

00:00 Introduction to No Fixed Agenda Podcast

00:35 Jeff's Origin Story Teaser

02:55 Reflecting on Life and Regrets

06:07 Fun and Games: Lighthearted Banter

13:14 Facing Fears: Jeff's Horseback Riding Experience

16:29 College Days and Mentorship

29:22 Work Ethic and Role Models

35:13 A Lucky Break with the Indiana Pacers

37:07 Navigating Personal and Professional Challenges

38:33 A Conscious Decision to Move to Boulder

45:18 Starting a Business in Boulder

52:03 The Rise and Fall of the First Business

01:01:00 Reflections on Integrity and Community

01:04:44 Building the Endurance Race Series

01:10:37 Concluding Thoughts and Future Endeavors