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What a rockin conversation! Goldy Locks interviews Jim Bob Morris, a former NFL player and the founder of El Bandido Tequila. They discuss Jim Bob's journey from professional football to entrepreneurship, the challenges he faced, and the success of his tequila brand. The conversation also touches on mental health awareness, the impact of sports injuries, and the importance of authenticity in business. Golden Nuggets! 🏆 Jim Bob Morris is a former NFL player and founder of El Bandido Tequila. 🏆 El Bandido Tequila was launched during the pandemic in 2020. 🏆 Jim Bob's journey into the tequila business began with a late-night idea. 🏆 He emphasizes the importance of authenticity in tequila production. 🏆 Jim Bob has faced numerous injuries throughout his NFL career. 🏆 He holds a record for interceptions as a rookie with the Green Bay Packers. 🏆 Transitioning from sports to business can be challenging but rewarding. 🏆 Mental health awareness is a significant theme in Jim Bob's life and work. 🏆 Jim Bob's tequila has received multiple awards for its quality. 🏆 The conversation highlights the importance of perseverance and determination. Sound Bites "What a banger we've got today." "He’s been everywhere, done everything, knows everyone." "We came out during the pandemic." Chapters 00:00Introduction to Jim Bob Morris and El Bandido Tequila 02:46The Journey of El Bandido Tequila 06:02Jim Bob's NFL Career and Injuries 12:13Transitioning from Football to Entrepreneurship 18:04Reflections on Sports, Health, and Legacy