As a new agent you are entering challenging times. However, there are always opportunities out there waiting for you to pounce on. It may be overwhelming with higher interest rates and inflation, but see the trends below you need to adopt today be successful. Through this episode you will learn how you can stand out and improve your game.

1. Green Market.

• Get educated on the green resources in your area.
• Buyers are willing to spend more.
• Look at the marketplace.
• 24% of new buyers are millennials coming into the market.
• Be familiar with alternative grass, solar panels, etc.
• Focus on all aspects that are green in your listings

1. Be a guest on a podcast.

• You are the tech savvy generation.
• Podcast in your community.
• Look for podcasts in your niche.
• Reach out to 1-2 podcasts a day.
• Suggest a topic and ask what is the criteria to come on their show.

1. Post daily on social media.

• TikTok, Facebook, Instagram, LinkedIn – whatever is your preferred platform.
• Share biggest mistakes that buyers make when buying a home.
• People want to connect with humans that have helpful insight.
• Be the trusted advisor.
• Show videos of your listings and what you like about it.

1. Collaborate with others.

• Seek those who have the ear of your ideal seller or buyer.
• Attorneys, recruiters, church leaders, etc.
• Business community such as the chamber of commerce in your area.

1. Up your referral game.

• Ask your buyer or seller when you complete the sale for referrals.
• Follow up on a consistent basis with valuable information and ask for the referrals.
• Share tips – resale value, upkeep to the home, etc.
• Follow your customers on social media, ask for an introduction.

“In order to be successful, do the opposite of everyone else.” – Donald Kelly

Be Better Episode Resources:

• Follow our host, Donald Kelly, on Instagram and Tik Tok. 
• Like, subscribe, and listen to the Be Better podcast on Spotify, Apple Podcasts, Google Podcasts, and anywhere else podcasts can be found.

You can help build a better world.

Help Better Homes and Gardens fight homelessness across the world by donating at bhgre.com/newstory. With a goal to raise $100,000 by the end of 2022, your contributions will go directly to supporting those affected and helping build a world with homes for everyone.

This episode is brought to you in part by Better Homes and Gardens® Real Estate.

Looking for a new role that allows you to become your own boss, create your own schedule, and have excellent income potential without the headache of starting a new business? Become an agent with Better Homes and Gardens® Real Estate, an American icon trusted in all things related to the home. Explore career options at bhgrecareer.com/.