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In episode #72 of "That's Hip Hop," hosts Mark, Ali, and Isaiah dive deep into the legendary album "The Sun Rises in the East" by Jeru the Damaja. They bring an engaging mix of nostalgia and insightful commentary to this pivotal '90s hip-hop record. The trio vividly recalls the era when Jeru emerged alongside iconic releases like "Illmatic" and "Ready to Die," highlighting how his intricate rhymes, complex metaphors, and commanding delivery, paired with DJ Premier's iconic boom-bap beats, created a powerful and distinctive sound. They emphasize Jeru's unique ability to blend street narratives with profound lyrical content, making him a memorable yet often overlooked figure in hip-hop history. Their enthusiasm is contagious as they reminisce about discovering Jeru's music, sharing personal anecdotes and first impressions that draw listeners into the world of '90s hip-hop.

Throughout the episode, Mark, Ali, and Isaiah explore the enduring impact of "The Sun Rises in the East," discussing its standout tracks like "Come Clean" and the album's critical reception, which earned accolades for its hypnotic and chilling vibe. They delve into the album's lyrical themes, Jeru's mastery of wordplay, and his affiliation with the 5% Nation, which adds layers of depth to his music. The hosts also touch on Jeru's influence on contemporary artists and his place within the broader hip-hop landscape. By weaving in comparisons to other artists and albums of the time, they paint a vivid picture of the competitive and vibrant hip-hop scene of the mid-'90s. This episode is a must-listen for hip-hop enthusiasts, offering a blend of historical context, personal insights, and a celebration of an album that remains a cornerstone of the genre.