Advertising is Dead has been running for almost 4 years now and has witnessed drastic changes in the world of Podcasting as well as Advertising, and a general world situation of Pandemics, trends, and Market fluctuations.
In this episode, Varun is joined by Amit & Kavita of IVM Podcasts to revise the 4 years of running this podcast, and 8 years of running the company that produces the show along with many others.
In this episode, they talk about how ads have become multi-channel, a lot more thought and clearance is required in today's commercials, and the increased use of technology to enhance quality. They discuss the pros and cons of using AI versus human intervention in creatives. They also discuss how data is key, how subscription models exist as an alt to advertising models, and how everything is an agency now.
This is the last episode of Advertising Is Dead before it goes on an indefinite break. Check out our older episodes; we'd always love to hear feedback and suggestions.
Thank you for being a part of this journey!

Find Amit on Instagram | Twitter | LinkedIn
(https://www.instagram.com/doshiamit/)
(doshiamit)
(https://www.linkedin.com/in/amitdoshi/)

Find Kavita on Instagram | Twitter | LinkedIn
(https://www.instagram.com/kavitarajwade/)
(kavitarajwade)
(https://www.linkedin.com/in/kavita-rajwade-bab3a826/)

Find IVM on Instagram | Twitter | LinkedIn | YouTube | Website
(https://www.instagram.com/ivmpodcasts/)
(IVMPodcasts)
(https://www.linkedin.com/company/ivmpodcasts/)
(IVM Podcasts)
(IVM Podcasts - Indian Podcasts for you to listen to)

You can follow Varun Duggirala on Twitter at: varunduggi and on Instagram at https://instagram.com/varunduggi

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: IVM Podcasts - Apps on Google Play
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @ivmpodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.

This episode of Advertising Is Dead is a crossover with Think Fast and we have Varun Duggirala joined by Suchita Salwan, Co-Founder of LBB.

They talk about founding companies, the journey and the story behind the business, scaling strategies, finding investors, and the role once it gets acquired. They also discuss Meta's new ad strategy which places businesses at an advantage, the recently concluded festive sales, Liquid Death's profits, and Cred enabling UPI payments to its users, among other things.

You can follow Suchita Salwan on Twitter at https://twitter.com/suchitasalwan and on Instagram at https://instagram.com/suchitasalwan

You can follow Varun Duggirala on Twitter at: https://twitter.com/varunduggi and on Instagram at https://instagram.com/varunduggi

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.

This episode of Advertising is Dead was recorded at the Meta creator's day event!

Varun Duggirala is joined by Nicola Mendelsohn, VP, Global Business at Meta. They talk about the evolution of digital media, how people have been creating amazing content with their smartphones, how marketing in the present time is a mix of the traditional ways and the modern, Meta's algorithms, and how they are built taking into consideration their users, India as a lucrative and dynamic market for the organization, Metaverse and digital avatars, and women in leadership positions.

You can find Nicola Mendelsohn on Instagram | LinkedIn | Twitter

Talk to Varun Duggirala on Twitter and Instagram: @varunduggi

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.

In this episode of Advertising Is Dead, Karthik Srinivasan joins Varun Duggirala to discuss the communications space.

Firstly they discuss newspaper ads especially how languages and regional ads are treated, further segueing into Amazon & Flipkart's massive sales days. One core part of this episode is that of Personal Branding- Karthik trains top executives in the same and has some great insights into it. And lastly, they touch upon some new age terms in the comms space and end with a little chat about D2C in India.

You can follow Karthik Srinivasan on Twitter | LinkedIn | Instagram

Do visit his blog 'Beast of Traal'.

Talk to Varun Duggirala on Twitter and Instagram: @varunduggi

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.

In this episode of Advertising Is Dead, Varun is joined by Rishabh Sharma, Head- TwitterNext India. They discuss the latest India Twitter Trends report and the 3 main highlights: Finance going social and the rise of conversations around investments, a rise in subculture and Fandom based communities, and a growing discourse around AI & Entrepreneurship. Rishabh explains these trends in detail and takes us through the research process.

Read the report here:

(https://marketing.twitter.com/en_apac/insights/the-conversation-twitter-trends-2022-in)

You can find Rishabh on Twitter | LinkedIn

Talk to Varun Duggirala on Twitter and Instagram: @varunduggi

Find full videos on the AiD YouTube Channel

The show is available across platforms:
Spotify | Apple Podcasts | Google Podcasts | JioSaavn | Gaana | Amazon Music

You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android
or iOS: https://ivm.today/ios

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

See omnystudio.com/listener for privacy information.