• BE the Sought-After Entrepreneur Podcast

  • 著者: Kathryn Thompson
  • ポッドキャスト

BE the Sought-After Entrepreneur Podcast

著者: Kathryn Thompson
  • サマリー

  • Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to finally BE seen, heard, and a sought-after entrepreneur without having to spend endless hours marketing your business and chasing clients.BE the Sought-After Entrepreneur podcast is here to help you ditch the cookie-cutter, one-size-fits-all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.If you’re ready to tap into a more powerful way of BEing to attract more clients and create instant appeal for what you’re selling, tune in weekly to BE the Sought-After Entrepreneur podcast. Like what you hear? Subscribe to the show!
    © 2024 BE the Sought-After Entrepreneur Podcast
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あらすじ・解説

Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to finally BE seen, heard, and a sought-after entrepreneur without having to spend endless hours marketing your business and chasing clients.BE the Sought-After Entrepreneur podcast is here to help you ditch the cookie-cutter, one-size-fits-all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.If you’re ready to tap into a more powerful way of BEing to attract more clients and create instant appeal for what you’re selling, tune in weekly to BE the Sought-After Entrepreneur podcast. Like what you hear? Subscribe to the show!
© 2024 BE the Sought-After Entrepreneur Podcast
エピソード
  • Mastering the Art of Soul-Deep Messaging: How to Move Hearts and Inspire Action
    2024/11/19

    In this powerful episode, Kathryn Thompson takes a deep dive into the art of crafting messaging that truly connects with your audience on a profound level. She shares insights on how to move beyond surface-level messaging and tap into the beliefs, experiences, and values of your ideal clients.

    BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

    • The crucial difference between messaging and content/copy, and why understanding this distinction is key to resonating with your audience
    • How to bridge the gap between your high-level messaging and the specific words that will move your ideal clients to action
    • Why trying to conform to certain beliefs about marketing (like needing to be succinct or avoiding long-form content) can dilute your authentic voice and expression
    • The importance of getting clear on what you stand for, how you want to deliver your message, and staying true to your unique expression.


    If this episode inspires you in some way, leave us a review on Apple Podcasts and let us know your biggest takeaway—whether it’s created those aha moments or given you food for thought on achieving greater success.

    And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

    Selling the Invisible:
    Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

    Free on-demand training >>>
    https://www.creativelyowned.co/watchnow

    To find out how to own your unique edge
    , amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

    https://www.creativelyowned.com/quiz

    Offer Architect:
    TURN YOUR ‘INVISIBLE’ WISDOM INTO A COMPELLING OFFER THAT WILL SELL WITH A SINGLE EMAIL.

    >>>
    https://creativelyowned.com/offer-architect

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    32 分
  • The Anti-Pitch Copywriting Framework that Bypasses Customer Resistance Forever
    2024/11/12

    In this episode, we dive into a game-changing framework for creating potent messaging that moves hearts and minds. Kathryn Thompson shares her Human Consciousness Spiral, a tool that helps you connect with your audience on a profound level by addressing their experiences, beliefs, values, and identity.

    BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

    • The fundamental flaw in the traditional marketing approach that focuses on proving expertise, showcasing authority, and demonstrating why you're right (& how it’s impacting your sales).
    • The Human Consciousness Spiral framework - a revolutionary approach to crafting messaging that bypasses customer resistance and creates genuine, lasting connections.
    • The truth about why people buy: they don't buy what you're selling; they buy what they believe, and to change beliefs, you must first understand them.
    • The crucial perspective shift that most entrepreneurs need to make to create marketing messages that resonate and drive action.

    If this episode inspires you in some way, leave us a review on Apple Podcasts and let us know your biggest takeaway—whether it’s created those aha moments or given you food for thought on achieving greater success.

    And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

    Selling the Invisible:
    Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

    Free on-demand training >>>
    https://www.creativelyowned.co/watchnow

    To find out how to own your unique edge,
    amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

    https://www.creativelyowned.com/quiz

    Offer Architect:
    TURN YOUR ‘INVISIBLE’ WISDOM INTO A COMPELLING OFFER THAT WILL SELL WITH A SINGLE EMAIL.

    >>>
    https://creativelyowned.com/offer-architect

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    52 分
  • Busting Out of the Marketing Box of Conformity to Build a System that Works for Her with Becky Brett
    2024/11/05

    What do you do when you've produced thousands of events for over a million people in your career... but can't seem to gain traction marketing yourself on social media?

    That's the fascinating situation my client Becky found herself in. As a holistic executive coach for mission-driven leaders, she's helped countless clients navigate massive business and personal change. And she’s sharing how she unlocked a whole new path by giving herself permission to break free of the "marketing box," and create a business plan that taps into her natural genius.

    BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

    • The eye-opening realization that shifted Becky's entire marketing mindset (and how you can apply this in your business too)
    • Why cookie-cutter visibility advice often backfires for coaches and leaders with unique gifts
    • The surprising way Becky tapped into her genius for producing live events... but with a whole new twist
    • How busting out of the "marketing box" helped Becky create a business plan that feels exciting, aligned, and wildly attractive to her ideal clients

    If this episode inspires you in some way, leave us a review on Apple Podcasts and let us know your biggest takeaway—whether it’s created those aha moments or given you food for thought on achieving greater success.

    And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

    Selling the Invisible:
    Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

    Free on-demand training >>>
    https://www.creativelyowned.co/watchnow

    To find out how to own your unique edge
    , amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

    https://www.creativelyowned.com/quiz

    Offer Architect:
    TURN YOUR ‘INVISIBLE’ WISDOM INTO A COMPELLING OFFER THAT WILL SELL WITH A SINGLE EMAIL.

    >>>
    https://creativelyowned.com/offer-architect

    You can connect with Becky here:
    https://beckybrett.com/
    https://www.instagram.com/beckybrett.live/

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    35 分

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