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In this episode of the Behind The Doors podcast, we dive into the significant merger between Rocket and Redfin and what it means for real estate agents. Marvin discusses the challenges this merger presents for agents, emphasizing the importance of staying informed in a rapidly changing market. With a shift towards more direct-to-consumer transactions, agents must adapt to remain competitive. Tune in to understand the implications of this merger and how to navigate the evolving landscape of real estate.

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In this episode of our podcast, we dive into Rocket's bold acquisition of Redfin and how it contrasts with Zillow's approach in the real estate market. We unpack the implications of this strategic move, exploring whether Rocket's fresh perspective positions it as a formidable competitor or if it poses significant risks. We discuss Zillow's current standing as the industry leader and read listener reactions to the deal, providing insights from both investor and agent viewpoints. Tune in for a comprehensive analysis of this pivotal moment in real estate!

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In this episode of Behind The Doors, we break down why cash offers are still a goldmine in today’s volatile real estate market. With high interest rates driving away traditional buyers and creating uncertainty for sellers, the desire for speed and certainty is greater than ever. Agents who lead with a cash offer message can unlock more conversations, listings, and closings—especially by targeting homeowners in distress, those facing financing challenges, or even those simply ready to upgrade. The duo explains how to position a cash offer as both a powerful lead-generation hook and a problem-solving tool, using available data to find motivated sellers and re-engage past clients. For agents ready to double their impact, this episode is a blueprint for turning uncertainty into opportunity.

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In this episode, we dive into the key strategies for effectively working with contractors and ensuring successful, long-term partnerships. Dan shares his firsthand experience in building strong relationships with his crews, the importance of clear and well-structured contracts, and how networking events can lead to valuable contractor connections. We discuss how contracting is often a volume-driven business, what that means for your working relationships, and how to set clear expectations to ensure efficiency and reliability. Plus, we wrap up with key takeaways and actionable steps to help you navigate contractor partnerships with confidence. Tune in to learn how to build trust, clarity, and long-term success with your contractors!

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In this episode, we welcome Branden Lowder, CEO of Certified Investor Agent Specialist (CIAS), to discuss why real estate agents should become proficient in working with investors. Branden explains how the CIAS designation equips agents with essential skills to navigate the investor market, evaluate deals, and leverage real estate for wealth building. The discussion covers the growing demand for investment-focused agents, the importance of understanding off-market deals, and how real estate professionals can expand their business by working with investors. Branden highlights key strategies, including proactive deal sourcing, financial modeling, and building investor relationships, making this a must-listen for agents looking to maximize opportunities in today’s market.

Branden Lowder is a seasoned real estate professional, instructor, and industry leader with over 30 years of experience. As the co-founder of Echo Real Estate Partners and CEO of The Real Edge Training, he has closed more than 3,900 transactions and led high-performing teams, including a mega team with his wife and partner, Tammy, specializing in real estate investors in the Los Angeles market. A dedicated educator, Branden has trained over 7,000 real estate professionals across certification programs such as Certified Investor Agent Specialist (CIAS), Certified Negotiation Expert (CNE), and Certified Distressed Property Expert (CDPE). As a co-author and instructor of industry-recognized courses, he is committed to equipping agents with the skills and knowledge to thrive in an evolving market.

https://www.linkedin.com/company/certified-investor-agent-specialist/

https://instagram.com/cias_designation

https://www.facebook.com/profile.php?id=100076111455628

https://www.youtube.com/@CIAS-designation

https://www.ciasdesignation.com/

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In this episode of Behind The Doors, hosts welcome Branden Lowder, CEO of Certified Investor Agent Specialist (CIAS), to discuss the importance of real estate agents becoming savvy investors themselves. Branden breaks down how the CIAS designation empowers agents to navigate the investor market, understand key financial metrics like cash-on-cash return and cap rates, and ultimately build long-term wealth through real estate. The conversation highlights the benefits of serving investor clients, the evolving real estate landscape, and why traditional agents should tap into the 30% of the market driven by investors. The discussion covers common industry misconceptions, the impact of commission suppression, and the strategic advantages of having investment expertise in a shifting market.

Branden Lowder is a seasoned real estate professional, instructor, and industry leader with over 30 years of experience. As the co-founder of Echo Real Estate Partners and CEO of The Real Edge Training, he has closed more than 3,900 transactions and led high-performing teams, including a mega team with his wife and partner, Tammy, specializing in real estate investors in the Los Angeles market. A dedicated educator, Branden has trained over 7,000 real estate professionals across certification programs such as Certified Investor Agent Specialist (CIAS), Certified Negotiation Expert (CNE), and Certified Distressed Property Expert (CDPE). As a co-author and instructor of industry-recognized courses, he is committed to equipping agents with the skills and knowledge to thrive in an evolving market.

https://www.linkedin.com/company/certified-investor-agent-specialist/

https://instagram.com/cias_designation

https://www.facebook.com/profile.php?id=100076111455628

https://www.youtube.com/@CIAS-designation

https://www.ciasdesignation.com/

Send us a text

In this episode of Behind The Doors, Branden Lowder joins the conversation to break down what happens after a real estate agent’s phone starts ringing from a cash offer marketing campaign. The discussion dives into the two primary marketing approaches in real estate: personal brand-building vs. clear, direct messaging (such as guaranteed sales and cash offers). Branden walks through the critical next steps for agents once they receive inbound leads, including how to establish trust, qualify the seller, and navigate the negotiation process effectively. He explains how anchoring a property’s value with a real buyer creates a realistic market reference that sellers can use to make informed decisions—whether opting for a cash sale or traditional listing. The episode also highlights why understanding investor motivations and marketing to different buyer types can be a game-changer for agents looking to differentiate themselves in a competitive market. If you’re a real estate professional looking to convert more leads and close deals faster, this episode is packed with actionable insights and strategic advice.

Branden Lowder is a seasoned real estate professional, instructor, and industry leader with over 30 years of experience. As the co-founder of Echo Real Estate Partners and CEO of The Real Edge Training, he has closed more than 3,900 transactions and led high-performing teams, including a mega team with his wife and partner, Tammy, specializing in real estate investors in the Los Angeles market. A dedicated educator, Branden has trained over 7,000 real estate professionals across certification programs such as Certified Investor Agent Specialist (CIAS), Certified Negotiation Expert (CNE), and Certified Distressed Property Expert (CDPE). As a co-author and instructor of industry-recognized courses, he is committed to equipping agents with the skills and knowledge to thrive in an evolving market.

https://www.linkedin.com/company/certified-investor-agent-specialist/

https://instagram.com/cias_designation

https://www.facebook.com/profile.php?id=100076111455628

https://www.youtube.com/@CIAS-designation

https://www.ciasdesignation.com/

Send us a text

Join us for an exclusive behind-the-scenes look at the nation's largest private investment source with Kurt Byers. In this episode, we delve into the activities of new investors and offer valuable advice for those entering the investment world: buy what you want to buy. Kurt discusses the importance of ethical wholesaling and the necessity of obtaining a license to wholesale. Additionally, gain insights from a commissioner in Arizona on navigating the investment landscape. This episode is packed with expert advice and insider knowledge for both seasoned and aspiring investors.

Kurt Byers leads Business Development at New Western, overseeing strategic growth initiatives and key partnerships. He manages acquisition and disposition partnerships, investor resources, and marketplace collaborations, while driving the acquisition development training program. Kurt also spearheads Sherman Bridge lending relationships, corporate sponsorships, industry awareness and PR efforts, and REI On Tap Events. Additionally, he directs call center operations, ensuring seamless engagement with investors and partners.

https://www.linkedin.com/company/newwestern/