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Best Copywriting Books You Must Read
- 2023/11/20
- 再生時間： 15 分
- ポッドキャスト
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サマリー
あらすじ・解説
In this week's episode of the "Become a Writer Today" podcast, we're diving into the world of copywriting books that every aspiring writer must read! 📖✍️ Join me, Bryan Collins, as I share some invaluable insights and recommendations on the best copywriting resources out there.
Key takeaways from this episode:
🔸 Dive into "The Robert Collier Letter Book," a classic written in the 1930s that offers timeless advice on writing high-performing copy, including real examples that have stood the test of time.
🔸 Explore the autobiographical gem, "Confessions of an Advertising Man" by David Ogilvy, and gain a deeper understanding of the mindset and psychology behind successful copywriting.
🔸 Uncover the power of long-form sales page writing with "The Ultimate Sales Letter" by Dan Kennedy, which provides detailed guidance and examples on constructing persuasive and effective sales pages.
Tune in to the full episode on the "Become a Writer Today" podcast to discover more captivating copywriting books that will enhance your writing journey! 🎧✨
If you enjoyed the show please leave a review on Apple. And if you have any questions you can find me on Twitter @BryanJCollins
Thanks for listening!