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サマリー
あらすじ・解説
Welcome to the world of branding according to Kathy Bass. At the top of the hour, you’ll find out what it takes launch and grow the seeds of your awesome idea into a dynamic brand and viable business. You’ll discover how the branding elements fit together to form an engaging customer experience to augment your bottom line. Then, you will gain enlightenment about what the entrepreneurial journey is like and how to buckle up and move forward to gain brand momentum. Be ready to find out how to successfully keep focus and clarity to leverage your brand success and easily make decisions about the direction of where your brand should go. This will be your hour to bask in the joy of self-discovery with your own personal branding guide on your side.