In today’s episode, I’m sharing about the good, the bad, & the messy of my third $100k month. I’m super proud of this accomplishment, because let me tell you…between team member challenges, tech issues, and more, September was anything but easy. But we made it happen! I received some awesome questions from my Instagram community about HOW I made $100,000 in one month, so I’m excited to break it allll down here!

In this episode, I cover:

• A breakdown of where my revenue came from
• How I’ve been able to nurture my audience & really build trust with them
• My biggest mindset shift over the last year that led to multiple $100k months
• Feeling ambitious + challenged vs. ‘pressured’ to keep making more money
• Why I don’t ‘do it all’ + what my support looks like
• How much profit I actually take home + breakdown of my expenses

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• Monthly Income Report Reel for September 2024
• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Private Practice Power Pack: Get 43% off + 9 Months of Support Until November 26th!

I’m excited to welcome Nadia Fiorita onto the podcast today!

Nadia Fiorita is a Miami-based licensed therapist with a modern and authentic approach. She specializes in working with busy women and adolescent girls who struggle with high-functioning anxiety + are looking to gain control over feelings of anxiousness, self-doubt + perfectionism. She works with her clients to build a more optimistic mindset + develop lasting confidence. She is passionate about helping women because she has her own personal journey, so she really gets it!

After working together for a few months, Nadia Fiorita went from 3k followers on Instagram, to over 100k. Fast forward to now - she has a full private pay caseload, 336k followers on Instagram, and has had multiple Reels go mega viral. In today’s episode, we’re chatting about Nadia’s Reels strategy as a therapist and how she has built a MASSIVE following on Instagram, and has done so by primarily using Reels.

In this episode, we cover:

• Nadia’s start with Instagram in 2022 + the insane growth she’s experienced since then
• How Nadia went viral after just a few months of us working together
• The increased pressure + imposter syndrome that comes with a large audience
• Nadia’s content creation strategy that’s led to multiple Reels going viral
• 2 Reels that went mega viral, resulting in 20k+ email list subscribers for Nadia
• How Nadia repurposes content to go viral again and again
• What Nadia’s current content creation process is like with team support
• How often Nadia was posting content early on vs. now
• Nadia’s best advice for therapists wanting to grow their Instagram following

Connect with Nadia:

• Follow on Instagram @holisticanxietytherapist
• 4 Things Women With High Functioning Anxiety Don’t Want You to See
• Reasons Your High Functioning Anxiety Shows Up As Anger
• Signs You Have High Functioning Anxiety
• POV Reel

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period

I started with ZERO followers. I’ve grown both of my Instagram accounts from 0 to 10k in under a year. It took a LOT of trial and error as I was growing my first therapy page (@sitwithkelly), and I for sure made my fair share of mistakes. All of my hard work and consistency helped me have an ‘easier’ experience with my second page.

I’ve learned sooo much along the way, but I’ve also been an Instagram therapist for 4 years now! If you’re a brand new therapist on Instagram (or even if you aren’t), I don’t want you to compare your journey to mine.

I want to share with you 9 key things that I would focus on, if I was starting over as a new Instagram therapist. Some of these items will take you more time than others (especially in the beginning). But...as you learn, you’ll get better and faster over time.

In this episode, I cover:

• What it was like growing my first Instagram page vs. my second
• Nine things I would focus on as a new Instagram therapist

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Sign up for the FREE LIVE webinar on November 18th!

In today’s episode, I’m talking about the number one driver of results in my business. If I had to sum it up in one word, the number one driver of all my results in my business has been CONSISTENCY.

Consistency probably doesn’t mean (or even look) the same for everyone. I do believe that it’s crucial if you want to continue growing your private practice though! Consistency allows you to build trust and deepen relationships with your community, and get realllly good at one particular thing.

At the end of the day, showing up consistently on Instagram NEEDS to be a priority. This is the way you’re going to succeed in your business, and make more of a lasting impact with your ideal client!

In this episode, I cover:

• What consistency looks like for me in MY business
• Reasons why consistency is so important in business
• Why showing up on Instagram consistently needs to be your priority + ways to do this
• Why you need to get really good at one thing before adding MORE to your plate

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Related Episode:

• Episode 11: Big Instagram Growth Minus the Burnout

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Sign up for the FREE LIVE webinar on November 18th!

I’ve had the pleasure of working with Carrie for seven months now, and I’m sooo proud of what she’s accomplished in that time!

Carrie has already seen major success with not only one, but TWO Instagram pages. She’s grown her main account to well over 45k followers, primarily using Instagram Reels to reach more people. She has a full caseload with dream clients (plus more ready to work with her).

Carrie has been able to grow multiple income streams using Reels. She’s gone from working 20-25 hours every week, to 10-15 doing work she’s EXCITED about. She’s also brought on two associates to her practice, and now charges $375 per 1-1 session!

In today’s episode, we’re chatting about using Reels to grow multiple income streams. Reels are the best way to reach MORE of your ideal client on Instagram. Carrie has experienced awesome growth using Reels to grow her accounts, because she’s gotten super specific on who she speaks to in her content!

In this episode, we cover:

• What Carrie initially outsourced in her business
• How Carrie incorporates her associate clinicians into Instagram Reels
• The difference in who Carrie is targeting with her professional page vs. her group practice page
• Bringing on associates to help with your waitlist after increasing your rates with a full caseload
• Carrie’s experience with brand partnerships + how to get them
• Carrie’s group coaching programs + going from a low-ticket to high-ticket offer
• Using Reels to attract more people + convert them to a free or paid offer
• How Carrie uses Manychat with her Reels
• How Carrie creates Reels with support from the Reels Membership compared to doing them on her own
• Showing up authentically & consistently to attract MORE of your ideal client

Connect with Carrie:

• Follow on Instagram @dr.carriejackson and @socalchildpsych
• Check out her website

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period
• Private Practice Academy Bundle (PPA)

The reality is...building a six-figure business is HARD.

It feels challenging and awkward at first. It takes more time than you think (or would like).

But...just because it feels super hard in the beginning, doesn’t mean you need to burn out in order to grow your Instagram. When you’re hustling and putting in extra effort, it should still be done in a way that feels manageable for YOU!

In today’s episode, I’m sharing 4 ways you can experience big Instagram growth, minus the burnout.

In this episode, I cover:

• Why building a business is hard work in the beginning
• 4 ways to make Instagram feel sustainable + still experience growth

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support!

Resources & Links:

• Episode 7: BTS of My Lowest Month in 1.5 Years
• Get 10% off Fiverr [affiliate link]
• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Sign up for the FREE LIVE webinar on November 18th!

The beginning stages of your practice when you're trying to fill your caseload is the absolute hardest time to be in business.

I know the issue of ‘time’ (whether that’s too much or too little) is a big one. And yes...it may be holding you back from growing your private practice.

I’ve learned there are certain marketing strategies I would NOT do if I was trying to fill my private practice caseload. I want to help you focus on the right things, so you can see results with less time spent in your business!

In this episode, I cover:

• Why the beginning stages of building your private practice feels extra challenging
• 7 things I would NOT do if I was trying to fill my caseload + what to do instead

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Sign up for the FREE LIVE webinar on November 18th!

One of the things I consistently share on Instagram is my monthly income report. You may have noticed that my income from 1-1 therapy clients isn’t as high as it used to be. In fact...it’s pretty low, which has led people to ask me WHY that is.

Well...that’s because I made the tough decision to see less therapy clients.

You may be thinking ‘why the heck would you do that?!”, or questioning if it’s possible for YOU to make 6 figures seeing 1-1 therapy clients.

I knew I wanted to dedicate an entire episode to this topic and talk more in depth about WHY I decided to see less therapy clients. Quite a bit has changed for me along the way, so let’s get into it!

In this episode, I cover:

• My first year in private practice with ONLY1-1 therapy clients
• What happened when my Instagram really took off
• My major business growth in 2022 + what needed to change in 2023
• Why I intentionally chose to see less 1-1 therapy clients in 2023 and what this looked like
• Why you MUST give yourself permission to do what’s best for you and your business

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• This episode is sponsored by Jane - use code: KELLY2MONTH for a 2 month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

Sign up for the FREE LIVE webinar on November 18th!