• Changing the Game in Consumer Industries, Presented by SAP

  • 著者: Bonnie D. Graham
  • ポッドキャスト

Changing the Game in Consumer Industries, Presented by SAP

著者: Bonnie D. Graham
  • サマリー

  • Competition, consumer engagement and operational effectiveness are fundamentally changing at an accelerated pace in Consumer Industries. New competitors are redefining the landscape and consumers expect exceptional brand experiences, every time, via agile process that balance consumer needs with a company’s cost-to-serve. Personalized consumer experiences are paramount: they must be relevant, simple, seamless and secure. Retail, Wholesale Distribution, Life Sciences and Consumer Products companies must run, grow, connect, and transform in a digital world to engage customers and patients across their journey.
    Bonnie D. Graham
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  • Wholesale Distribution 2019: The Intelligent Enterprise
    2019/01/10
    The buzz: “The Wholesale Distribution industry is at an inflection point of rapidly changing business fundamentals” (Deloitte). The future is becoming clear for Wholesale Distributors: revenue will come from customer-specific solutions that transform their business and help their customers to differentiate in the marketplace. How to achieve this? Provide value-added services, smart technologies, and automation – all geared to support real-time custom responses, proactively engage customer loyalty and re-focus employees on high-value tasks. The experts speak. Sebastian Valencia, Clarkston Consulting: “Emancipate yourself from mental slavery. None but ourselves can free our minds” (Bob Marley). Steve Okun, N-Spro: “If we did all the things we are capable of, we would literally astound ourselves” (Thomas Edison). Magnus Meier, SAP: “I skate to where the puck is going to be, now where it has been” (Wayne Gretzky). Join us for Wholesale Distribution 2019: The Intelligent Enterprise.
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    55 分
  • The Life Sciences Intelligent Enterprise: Connected Patients and Products
    2018/11/29
    The buzz: “Pharma and healthcare companies must start generating ideas and implementing digital strategies immediately” (digitalmarketinginstitute.com/en-us/blog/16-03-2018-6-ways-digital-is-transforming-pharma-and-healthcare). Connectivity, digitalization and the resulting intelligence are helping life sciences companies discover exciting therapies and patient services through technology collaboration. Think wearables and implanted devices that use apps to connect patients with physicians or deliver serialized therapy, and more. The experts speak. Don Heiliger, Accenture: “We would accomplish many more things if we did not think of them as impossible” (Vince Lombardi, Jr.). Al Berry, Arbour Group: “The best way to predict the future is to create it” (Dennis Gabor). Petra Streng, SAP: “If I take 30 steps linearly, I get to 30. If I take 30 steps exponentially, I get to a billion” (Ray Kurzweil). Join us for The Life Sciences Intelligent Enterprise: Connected Patients and Products.
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    55 分
  • From Basketball Playbook to Consumer Products: The Crossover Move
    2018/10/25
    The buzz: “The crossover is one of the most lethal offensive moves in the N.B.A., used by the game's best ball handlers.” (youtube.com/watch?v=QlgiuZ3gkKg) To succeed in today’s hypercompetitive environment, consumer products companies need greater speed, agility, and defense. How? Borrow from a famous sports playbook: master the “crossover” basketball move. Done right, the strategy can be hypnotic, disguising your next step and keeping rivals off-balance as you get into position to make your next big play.Ready to learn the right moves? The experts speak. Javier Flores, SAP: “To be trusted is a greater compliment that being loved” (G. MacDonald). Kyle Tate, SAP: “It’ll all be alright in the end. And if it is not alright, then it is not yet the end” (The Best Exotic Marigold Hotel). Don Gordon, SAP: “My geranium is dying, for all I can do, Still leaning toward the last place the sun was” (T. Roethke). Join us for Basketball Playbook to Consumer Products: The Crossover Move.
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    54 分

あらすじ・解説

Competition, consumer engagement and operational effectiveness are fundamentally changing at an accelerated pace in Consumer Industries. New competitors are redefining the landscape and consumers expect exceptional brand experiences, every time, via agile process that balance consumer needs with a company’s cost-to-serve. Personalized consumer experiences are paramount: they must be relevant, simple, seamless and secure. Retail, Wholesale Distribution, Life Sciences and Consumer Products companies must run, grow, connect, and transform in a digital world to engage customers and patients across their journey.
Bonnie D. Graham

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