There is only one thing that all humans, globally, do every day: sleep. Sleep makes up one-third of our day, and therefore one-third of our lives. Dr. Dan Gartenberg, Founder of SleepSpace and a renowned scientist whose TED Talk “The Brain Benefits of Deep Sleep” has garnered over 5 million views, has devoted his life to building technologies that improve sleep.

This episode goes far beyond the typical advice of “get your eight hours.” Dan told us that “you can definitely zap the brain” to improve your sleep, so we discussed a wide variety of ways that you can hack your sleep, including advice on distinct sleep environment choices, the use of sound to optimize deep sleep, and even his patent on dream capture technology. (Yes, the type of technology used in the film Inception!)

Dr. Gartenberg is bringing science fiction to life in his work, bridging the gap between cutting-edge scientific research and marketable consumer technologies. In this episode, we also discussed how he has raised $3.5 million, and how he balances his leadership in research while also leading SleepSpace. Dan provides distinct advice for those in the fields of scientific research who are seeking to reach beyond their labs to build a company.

Dr. Dan is full of unique takes on the state of society and sleep, so you won’t want to miss this episode. If you feel like you’re sleeping worse than ever before right now, you’re probably right, and Dr. Dan will explain why.

You’ll leave the podcast informed on the secret science behind how you can get the best sleep of your life, and we’re confident you’ll never feel the same about sleep after listening to this episode. https://sleepspace.com/

SPECIAL PROMOTION:

SleepSpace is offering a thirty-day free trial to all Coeus Collective listeners. Visit the following link to access your trial: https://sleepspace.com/coeus-promo/

Subscribe to the Coeus Collective on YouTube: ⁠https://www.youtube.com/@CoeusCollective⁠

Stay up to date on the pulse of business news and startup culture with our newsletter: ⁠https://bit.ly/coeusnewsletter⁠

Get more insights and interviews on all socials @CoeusCollective⁠

Music from this Episode by ⁠Houis⁠

Hosted by Antonio DiMeglio and Leon Li

Special thanks to:

ARWA SHARIF

KAI OTOMO

NICK ARENA

WTF MEDIA

COLLECTIVE DESIGN AGENCY

How would you raise $25K for your Kickstarter campaign? Odds are, you would organize your entire life around this goal for the time that your campaign is active. With a time limit to raise your goal, the Kickstarter experience is one of pressure and intensity.

Enter Anja Westhues, Founder of Endure Sport Nutrition, a company seeking to provide athletes with whole food based nutrition to fuel before, during, and after training sessions. So with a demanding physical product business that includes ingredient, taste, and nutritional testing, you would think Anja spent her 60 day timeframe with her Kickstarter campaign in sole focus, right?

Wrong. Anja accomplished her raise of $25k while being in college and employed with multiple jobs and internships. And Anja didn’t cut any corners in her commitment to her business and formulation of her product.

In this episode, Anja shares her feelings about choosing to be an entrepreneur in college, highlighting the complex choices she had to make regarding her social and professional lifestyles to support her business. She details how she has aimed to build Endure’s community through interacting with run clubs, and gives her take on the future of Gen Z’s unprecedented commitment to leading a healthier and active lifestyle. She also discusses Endure’s unique product formulation, which includes cricket protein!

Anja is a tour de force of knowledge in time management, initial product creation, and community building, and you won’t want to miss this episode if you’re considering starting a business in college or curious on what it takes to start a business in college today. https://enduresportnutrition.com/

Timestamps: 00:00 Intro 00:43 Anja's Background 04:52 The Hustler Mindset 07:21 What is Endure? 12:01 Using the Scientific Method 14:20 The Kickstarter Campaign 17:49 Distribution & Her Dream Outcome 23:15 Why Does Gen Z Run? 25:23 Building Community: Endure Run Club? 32:06 Is Anja a Social Entrepreneur? 35:43 Lessons & Advice 38:43 Kickstarter: What She'd Do Differently 40:36 Plugs & Where to Find Her

Subscribe to the Coeus Collective on YouTube:

⁠https://www.youtube.com/@CoeusCollective⁠

Stay up to date on the pulse of business news and startup culture with our newsletter: ⁠https://bit.ly/coeusnewsletter⁠

Get more insights and interviews on all socials ⁠@CoeusCollective⁠

Music from this Episode by ⁠Houis⁠

Hosted by Antonio DiMeglio and Leon Li

Special thanks to:

ARWA SHARIF

KAI OTOMO

NICK ARENA

WTF MEDIA

COLLECTIVE DESIGN AGENCY

With $95 million worth of experiences booked on their platform, POSH is transforming the future of socializing. Placing a distinct pulse on Gen Z culture at the forefront of their brand, the company has 2 million users and has raised $31 million, announcing a $22 million Series A in July.

POSH Co-Founder Eli Taylor-Lemire said in our interview that he thinks “the essence of entrepreneurship is that it’s bred from hard times.” This philosophy drove POSH Co-Founders Eli and Avante Price to build out POSH during the COVID pandemic. And as seen in their statistics, the results since then are startling.

In this episode, NYU dropouts Avante and Eli share the specific steps they took to develop the POSH app and the community surrounding it, which was labeled by TechCrunch as “TikTok for small events.” Avante and Eli’s provocative insights into the philosophy behind Gen Z’s desire for unique “in-real-life” experiences should not be missed. Listen to this episode to get in on the POSH story early: with POSH events already being held on six continents, the sky is the limit for their movement. https://posh.vip/

Timestamps: 00:00 Intro 00:46 Avante, Eli, & POSH's Origins 09:45 POSH’s Triple-Sided Marketplace & UX Strategy 18:45 Scaling to 2M Users over 6 Continents 21:13 Raising $9M Seed Round 27:20 Dropping Out of NYU 30:49 Building Gen Z Community During COVID 37:10 Integrate with Social Media? Hell No. 39:46 Gen Z’s Relationship with Alcohol 42:03 Dream POSH Events & Communities 47:11 Announcing $22 Million Series A 50:00 What They Would Change 53:40 Shout Outs & Plugs

Subscribe to the Coeus Collective on YouTube: ⁠https://www.youtube.com/@CoeusCollective⁠

Stay up to date on the pulse of business news and startup culture with our newsletter: ⁠https://bit.ly/coeusnewsletter⁠

Get more insights and interviews on all socials ⁠@CoeusCollective⁠

Music from this Episode by ⁠Houis⁠

Hosted by Antonio DiMeglio and Leon Li

Special thanks to:

ARWA SHARIF

KAI OTOMO

NICK ARENA

WTF MEDIA

COLLECTIVE DESIGN AGENCY