In this episode of 'Conquering Complexity, Breaking Barriers to Sustainable Growth', Matt Putra interviews Diraj Goel, founder of Get Fresh Ventures. They discuss the evolution of financial management, the importance of insights and data in business, and how to assess company growth and sales funnels. Diraj shares his experiences and strategies for navigating business challenges and achieving hyper growth for startups. Diraj's key takeaways are:

• Finance is often perceived as boring, but it is crucial for growth.
• Inertia in business processes can hinder progress.
• Understanding insights and data is essential for effective decision-making.
• Assessing a company's growth involves looking at cash flow and margins.
• Sales funnel analysis is key to understanding business performance.
• Cost savings can be achieved by re-engineering top-of-funnel activities.
• Predicting sales outcomes requires a deep understanding of the sales process.
• Root cause analysis helps identify flaws in business predictions.
• ROI for investment should be calculated at each stage of the funnel.
• Effective financial management is vital for startup success.

Connect with Ian Diraj Goel on LinkedIn.

Connect with Matt Putra

Email me at matt@eightx.com to set up a conversation to discuss how you can break free from the cycle of reactive decision-making and regain control over your financial complexity, anticipate challenges, and build the systems that will support your growth.