• Corporate Missions and Values-Driven Leadership: Guiding Light or Performative Drivel?

  • 2024/09/24
  • 再生時間: 9 分
  • ポッドキャスト

Corporate Missions and Values-Driven Leadership: Guiding Light or Performative Drivel?

  • サマリー

  • Ready to dive into the world of corporate missions, values, and billion-dollar turnarounds? In this episode, we're putting values-driven leadership under the microscope.

    Here's what we're unpacking:

    1. The Bankruptcy Buster: How Steve Jobs used corporate values as a lifeline when Apple was 100 days from going bust. Crazy genius or lucky gamble?
    2. Marketing Magic or Genuine Ethos?: We dissect Apple's iconic campaigns to see if they're selling computers or a feeling. Prepare for some serious brand soul-searching!
    3. The ROI of 'Fuzzy Feelings': Can you really measure the return on investment for innovation and customer focus? We crunch the numbers on the 'soft stuff'.
    4. From Buzzwords to Billions: We trace Apple's journey from near-bankruptcy to tech titan. Is there a secret sauce in their values, or just really good PR?
    5. Your Personal 'Think Different' Moment: How to apply these big corporate ideas to your own life and career. No turtleneck required!

    But wait, there's more! We also tackle the elephant in the room: are company values just performative drivel? We'll explore the skeptics' view and ask if this whole values thing is just a high-stakes game of corporate dress-up.

    Whether you're a budding entrepreneur, a cynical corporate warrior, or just someone who loves a good business turnaround story, this episode offers a fresh, slightly irreverent look at the power of corporate values.

    So grab your favorite Apple device (or any device, we don't judge) and join us as we explore Professor G's insights into the world of values-driven leadership. No trust falls or mission statement writing required – we promise!

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あらすじ・解説

Ready to dive into the world of corporate missions, values, and billion-dollar turnarounds? In this episode, we're putting values-driven leadership under the microscope.

Here's what we're unpacking:

  1. The Bankruptcy Buster: How Steve Jobs used corporate values as a lifeline when Apple was 100 days from going bust. Crazy genius or lucky gamble?
  2. Marketing Magic or Genuine Ethos?: We dissect Apple's iconic campaigns to see if they're selling computers or a feeling. Prepare for some serious brand soul-searching!
  3. The ROI of 'Fuzzy Feelings': Can you really measure the return on investment for innovation and customer focus? We crunch the numbers on the 'soft stuff'.
  4. From Buzzwords to Billions: We trace Apple's journey from near-bankruptcy to tech titan. Is there a secret sauce in their values, or just really good PR?
  5. Your Personal 'Think Different' Moment: How to apply these big corporate ideas to your own life and career. No turtleneck required!

But wait, there's more! We also tackle the elephant in the room: are company values just performative drivel? We'll explore the skeptics' view and ask if this whole values thing is just a high-stakes game of corporate dress-up.

Whether you're a budding entrepreneur, a cynical corporate warrior, or just someone who loves a good business turnaround story, this episode offers a fresh, slightly irreverent look at the power of corporate values.

So grab your favorite Apple device (or any device, we don't judge) and join us as we explore Professor G's insights into the world of values-driven leadership. No trust falls or mission statement writing required – we promise!

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