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あらすじ・解説
How do you take a crisis like the Covid-19 and shape and protect your company reputation going forward? What do employees expect from employers and what are you doing to meet their needs and expectations? Our guest today, crisis communication expert Bill Coletti, says “Plan now like your company’s reputation depends on it because it does.” What you say and do (or don’t do ) to calm employee fears and ease customer concerns will have long-term implications.