Deep Dive In Sarah Rudd's Pioneering Football Analytics at ArsenalThis a podcast interview with Sarah Rudd, a prominent figure in football analytics. Rudd recounts her journey from software development at Microsoft to becoming a pioneer in the field, initially inspired by analytical observations of player behavior. She discusses her early work with Stat DNA, which was later acquired by Arsenal FC, where she spent nearly a decade. Rudd further details her experiences in a multi-club ownership group before co-founding her own sports analytics consultancy, Source Football. The interview explores her insights on data collection, the evolution of analytics, and advice for those seeking to enter the industry.

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