Are you unintentionally holding back your design business from success? In this episode, we uncover the hidden ways designers often avoid progress without realizing it. From prioritizing the wrong tasks to avoiding in-person connections, these subtle habits can prevent growth and impact your success.

Join us as we discuss the importance of focusing on lead generation, leveraging local events, and overcoming perfectionism in portfolio presentation. Discover how small shifts in mindset and behavior can help you attract more clients, increase profitability, and create a sustainable, rewarding design business.

IN THIS EPISODE, YOU WILL HEAR:

• (02:05) The hidden ways designers avoid success without realizing it
• (03:03) Why in-person connections outperform traditional advertising
• (05:29) Prioritizing lead generation over processes and systems
• (10:46) Overcoming perfectionism in your portfolio to showcase your work
• (15:31) The importance of having a phone number for client inquiries
• (18:13) Simplifying your service offerings for clarity
• (22:44) The power of being your own billboard at local events
• (27:40) How diverse events and networking build profitable relationships

MENTIONED IN THIS EPISODE:

Eventbrite: eventbrite.com

When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Are you looking to quickly boost profitability and attract more clients to your design business? In this episode, we cover ten actionable steps to drive higher profits and secure more clients without overcomplicating your strategy. These methods are designed for busy designers who want practical and effective tools to see results fast.

From pricing adjustments to optimizing your client intake process, each tip is crafted to address common pain points and help you stand out in a crowded market. Tune in to learn how you can create immediate impact and build a business that aligns with your values and goals.

IN THIS EPISODE, YOU WILL HEAR:

• (03:12) Setting profitable pricing that reflects your value
• (08:25) Streamlining your client intake process for efficiency
• (13:45) Using testimonials to build social proof
• (17:20) Creating a signature service that differentiates your business
• (21:40) Leveraging client referrals for organic growth
• (26:15) Tracking key metrics for continuous improvement
• (29:30) Building strong relationships for client retention
• (34:50) Upselling services to maximize each project

When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Have you ever wondered why some sales strategies work effortlessly while others fall flat? The answer often lies in psychology. In this episode, I share 15 additional psychological and emotional triggers that can help you sell more design services by understanding how clients think and feel. Building on the triggers from the previous episode, these strategies are designed to empower you to make genuine connections, build trust, and lead clients to say "yes" confidently.

In this episode, I discuss how to use triggers like exclusivity, belonging, and scarcity to elevate your design business. You’ll learn how to position your services as exclusive, create a sense of belonging for your clients, and apply principles of familiarity and specificity to boost credibility. These triggers will help you guide clients toward making decisions that feel authentic, beneficial, and rewarding.

IN THIS EPISODE, YOU WILL HEAR:

- (06:45) How exclusivity and belonging strengthen client connections
- (13:56) Creating urgency and value with the desire to collect and scarcity
- (20:33) Aligning with client values through guilt and specificity
- (23:34) Building trust using familiarity and patterning
- (28:56) Boosting engagement with harmonization and rewards
- (33:20) Simplifying choices to enhance capability and reduce overwhelm
- (36:35) Shaping client satisfaction with contentment and perception
- (38:34) Driving commitment with self-liquidation strategies

MENTIONED IN THIS EPISODE:

Triggers by Joe Sugarman

Joe Polish website

The Genius Network website

When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.