Welcome to EP 05 of the Digital E-commerce Podcast!

In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings.

What you’ll learn:

Campaign setup secrets to drive traffic and conversions

How to optimize your quality score and pay less per click

The best ways to use Performance Max, YouTube Ads, and Search Campaigns

Why SEO and Google Ads work better together for holistic growth

Tips to create compelling landing pages and ad creatives

Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget.

Key Takeaways:

⏵Google Ads vs. Facebook Ads: What works better for your goals

⏵Using keyword match types and creative testing for maximum ROI

⏵SEO integration to rank higher and attract the right audience

⏵How to navigate common challenges with Google Ads

Guest Links:

https://www.linkedin.com/in/matthew-slayma...

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#GoogleAds #GoogleAdsTips #CampaignOptimization #SEOTutorial #SEOForBeginners #RankInGoogle #KeywordResearch #QualityScore #ConversionTracking #MarketingSuccess #SearchEngineOptimization #OnPageSEO #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #MatthewSlaymake

Unlock the potential of TikTok Shop for your e-commerce business in this episode of the Digital E-commerce Podcast! ️ Our special guest, Michelle Barnum, a seasoned Amazon marketing expert, shares her 5-step strategy to optimize TikTok Shop for maximum sales.

Key Takeaways:

Learn how TikTok Shop simplifies the journey from discovery to checkout in just seconds.

Michelle's collaboration tips for working with TikTok creators and affiliates.

Discover why TikTok Shop is a must-have for small businesses looking to diversify beyond Amazon.

Avoid common pitfalls when onboarding, optimizing listings, and adhering to TikTok's unique rules.

If you're an Amazon seller or a small business owner looking to elevate your social commerce game, this episode is packed with actionable insights you can't miss.

Subscribe to the Digital E-Commerce Podcast for more strategies and tips to grow your online business. Don’t forget to like, comment, and share your thoughts below!

Connect with Michelle Barnum:

LinkedIn: https://www.linkedin.com/in/michellebarnum...

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #TikTokShop #ViralTikToks #Shopping #AmazonPrime #SmallBusinessGrowth #EcommerceTips #SocialCommerce #TikTokMarketing #AmazonSellers #OnlineStoreTips #ViralProducts #MichelleBarnum

Ready to take your e-commerce game to the next level? In this Episode 4 of the Digital Ecommerce Podcast, host Digital Dylan brings you a deep dive with Peter Banigo, founder of Target ICT. Peter reveals how his game-changing product, Instant Setters, is transforming how businesses handle customer calls—saving time, closing more deals, and making sales teams smarter. Imagine AI-powered appointment setters that don’t just answer questions but understand your customers’ needs and book meetings for your sales team while you sleep!

Perfect for digital marketers, small business owners, and e-commerce enthusiasts, this episode uncovers the secrets to unlocking customer engagement, cutting costs, and boosting profits using cutting-edge AI technology. Get ready to see how AI can empower your business to thrive in the online marketplace! Tune in, and be prepared to rethink what's possible in e-commerce.

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Connect with Peter Banigo:

LinkedIn: https://www.linkedin.com/in/peterbanigo/

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #AIForBusiness #EcommerceSEO #BusinessProductivity #EcommerceBenefits #DigitalMarketingTips #OnlineMarketplaces #CustomerEngagement #TargetICT #PeterBanigo