What does it look like to build a business that’s aligned with your authentic strengths and interests? In this episode, B2B messaging advisor and founder of Punchy, Emma Stratton, joins me to share:

- Her take on a book that we both love—The Great Work of Your Life: A Guide for the Journey to Your True Calling, by Stephen Cope—and how it’s impacted her life and business.

- The meaning of Dharma, and how that relates to her work as and entrepreneur.

- The obsession with “getting there” vs being authentic to who you are in the present moment.

- Why moving toward Dharma can be scary, and requires the right balance between intention and non-attachment to the outcome.

- What it means to “trust the gift.”

- How buying into false beliefs about struggle and success keeps us stuck.

- How to approach marketing and sales from a place of service.

Connect with Emma at:

- https://www.linkedin.com/in/emma-stratton-punchy/

- https://punchy.co/

Check out The Great Work of Your Life: A Guide for the Journey to Your True Calling:

- https://www.amazon.com/Great-Work-Your-Life-Journey/dp/0553386077/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=

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