• Don't Call Me, I'll Call You. You Need SPIN

  • 2024/10/04
  • 再生時間： 36 分
  • ポッドキャスト

Don't Call Me, I'll Call You. You Need SPIN

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  • Carlos Vargas, Howard Holton, and Paul Lewis delve into essential leadership insights, sharing Carlos's experiences from attending Black Hat and DEF CON. He unexpectedly delivered a keynote presentation while on the go and expressed frustration over irrelevant vendor solicitations post-conference. The discussion critiques traditional sales methodologies that prioritize quantity over quality, highlighting the challenges of cold outreach. Emphasizing the importance of trust and relationship-building, the hosts advocate for a customer-centric approach to enhance sales effectiveness and transparency. The key takeaway underscores the necessity of genuine connections in sales for improved outcomes.
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あらすじ・解説

Carlos Vargas, Howard Holton, and Paul Lewis delve into essential leadership insights, sharing Carlos's experiences from attending Black Hat and DEF CON. He unexpectedly delivered a keynote presentation while on the go and expressed frustration over irrelevant vendor solicitations post-conference. The discussion critiques traditional sales methodologies that prioritize quantity over quality, highlighting the challenges of cold outreach. Emphasizing the importance of trust and relationship-building, the hosts advocate for a customer-centric approach to enhance sales effectiveness and transparency. The key takeaway underscores the necessity of genuine connections in sales for improved outcomes.
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