-
E460: Interview with Inga Broerman from BluLogix
- 2024/10/23
- 再生時間： 40 分
- ポッドキャスト
-
サマリー
あらすじ・解説
In this episode, we dive deep into the world of marketing with Inga Broerman, Chief Marketing Officer at BlueLogic.
Inga shares her unique journey from operations to marketing and offers valuable insights on go-to-market strategies, demand generation, and content creation.
She discusses the challenges and opportunities presented by generative AI in marketing and provides a fresh perspective on branding in B2B contexts.
Inga also addresses common misconceptions about product marketing and shares her thoughts on effective leadership in marketing organizations.
The interview concludes with Inga's advice for young marketers starting their careers.
This episode is packed with practical wisdom for marketers at all levels, from those just starting out to seasoned professionals looking to stay ahead in a rapidly evolving field.