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サマリー
あらすじ・解説
In this episode, we talk with Monica Elgemark, Chief Marketing Officer at Oneflow. Monica shares insights on:
- Her journey into marketing and what attracted her to Oneflow
- How Oneflow's contract management system helps businesses
- Strategies for entering new markets and testing go-to-market approaches
- Building and leading effective marketing teams
- Advice for aspiring marketers and early-stage startups
Monica emphasizes the importance of aligning marketing with business goals, maintaining a customer focus, and leveraging data-driven decision making. She also discusses the value of experimentation, building diverse teams, and clearly defining target customers.
Whether you're an experienced marketer or just starting out, this conversation offers valuable lessons on marketing strategy, leadership, and driving business growth.