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サマリー
あらすじ・解説
In this episode, we talk with Georgia Leybourne, Chief Marketing Officer at Linnworks. Georgia shares her journey into marketing and her passion for ecommerce.
She explains how Linnworks helps retailers manage inventory across multiple sales channels. Georgia discusses her approach to go-to-market strategy, demand generation, and content marketing.
We explore her views on using AI in marketing and the importance of metrics. Georgia also shares insights on leadership and building strong marketing teams.
The conversation covers tips for attracting top marketing talent and advice for young marketers starting their careers. Georgia emphasizes the value of finding the right company fit when job hunting.
This wide-ranging discussion offers valuable perspectives from an experienced marketing leader in the ecommerce technology space.