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EP 135 - How to Turn Your Brand's Visual Identity into Your Best Sales Tool
- 2024/10/31
- 再生時間: 31 分
- ポッドキャスト
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サマリー
あらすじ・解説
If you've ever invested in gorgeous brand photos, a sleek website, or pretty templates but STILL aren't seeing the sales you want, this episode is going to be a game-changer. I'm diving deep into the real connection between design and revenue - and why looking "pretty" isn't enough.
I've seen plenty of business owners come to Highflier Powerhouse after investing in their brand's visual identity without seeing a true ROI. As someone who's helped countless entrepreneurs transform their brands (and watched their revenue skyrocket as a result), I'm breaking down the key difference between visual brands that drive sales versus simply cost the business owner money.
Here's the thing: your visual identity can be super creative and STILL have trouble converting. So what's the secret sauce? You'll have to tune in to find out.
In this episode, I'm sharing:
- Why your gorgeous photos and templates might actually be working against you
- The crucial difference between "new and creative" versus "new and converting"
- How your visuals are either eliminating objections or creating them (hint: there's no in-between)
- Real examples of how proper branding directly leads to increased sales
- The truth about why some people claim "aesthetics don't matter" (and why they're wrong)
Whether you're considering a rebrand, struggling with your current brand, or just trying to understand why your beautiful visuals aren't converting, this episode will give you the missing piece of the puzzle. Get ready for some tough love and actionable insights that will transform how you think about your brand's visual strategy.
Connect with me:
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Looking to make an extra $100K with your next rebrand and have your visuals completely overhauled and rebranded for you? Apply for The Rebrand Experience https://highflierpowerhouse.com/rebrand-experience
Want to never have to touch Canva again and get sales and marketing assets designed for you? Design on Demand is our monthly retainer that elevates the way your brand is being presented online. From social media graphics, to workbooks to launch assets, you can delegate any design task you need. Become our retainer client: https://highflierpowerhouse.com/retainer