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Mark interviews Dre Baldwin the CEO and Founder of Work On Your Game Inc. about his books and his experience helping others in finding their own paths to success. Prior to the interview Mark shares comments from recent episodes, a personal update, and a word about this episode's sponsor This episode is sponsored by FROM PAGE TO PLATFORM by Matty Dalrymple and Michael La Ronn. You can learn more about the book at https://theindyauthor.com/platform. During the interview, Mark and Dre talk about: The importance of the simplification process as a great place to beginThe 80/20 rule and the less-than-smooth ways we have of not being able to drop the 80%How, over time, Dre has accumulated little pieces of wisdom that have ended up being part of the training and coaching that he doesThe first question that Dre often asks which is: What is your goal?The challenge of being inundated with so many messages which results in trying to work on more than one priorityHow Dre has always been a big reader and a bit of a closet computer geekThe appeal of self-generated media and being able to articulate his ideasPutting videos on YouTube about the basketball he was playing professionally and how other players began to take advantage of his advice and coachingHow even people who weren't playing sports could benefit from those basketball videos, which led to Dre recognizing he could help people beyond athletesHow a lot of Dre's mindset stuff started to come out around 2009/2010Blogging his ideas and starting to put out his booksHow discipline is the most important hallmark of the professionalThe way people can fall off their structure and the importance of finding the structure that works best for youCoaches being one of the ways that people can find/apply the proper structureHow a true professional holds themselves accountable to a structureShortcuts as something that can come from the right coachThe way that a coach can KEEP a professional athlete goodHuman beings doing better work when accountability is involvedThe importance of showing yourself the same respect you would show to a "boss" or some other supervisor or superior you report to at workHow the two golden questions related to your goal (What do you want and why do you want it?) help you build that bridge to the structure that can get you thereKnowing that he had always wanted to write a book and combining that with the fact he knew he already had an audience via his YouTube channelThe reason Dre didn't really pursue traditional publishing and decided to publish it himself in 2010Dre's book Buy Me A Game (which is available as a free download)Publishing about 19/20 books between 2010 and 2017Doing an in person speaking gig in Atlanta all on his own dime and what opportunities that led to, including a New York publisher (McGraw Hill) who was interested in publishing a book for him. That book was Working on Your GameWhy Dre wasn't interested in reliving that experience again without the right offer/contract in placeAdapting part of the traditional publishing editing process into his own procedure for self-publishing his booksWhy Dre prefers to have direct sales of his books on his own websiteHow in business the most valuable thing you have is your customer listDre's book The Third Day: The Decision That Separates The Pros From The AmateursHow a professional shows up and delivers even when they don't "feel like it" - that's what makes them a professionalThe fact that most people don't hear something you say - repeating it or exploring it in different ways can helpAnd more . . . After the interview Mark reflects on several of the points Dre brought up in the conversation, including re-leveraging your own IP by exploring a single topic into further detail and the fact that a professional always shows up. Links of Interest: Dre Baldwin's WebsiteWork on Your Game/DreThird Day (Book) http://Instagram.com/DreBaldwinhttp://YouTube.com/Dreupthttps://www.facebook.com/WorkOnYourGameUniversityhttp://LinkedIn.com/in/DreAllDayhttp://Twitter.com/DreAllDayhttp://TikTok.com/WorkOnYourGame Mark's Kickstarter for ONE HAND SCREAMING: 20 Haunting YearsWide for the Win Wide for the Win New YouTube Channel EP 378 - Multimedia Storytelling with Dominician GennariMark's Stark Reflections on Writing & Publishing Newsletter (Signup)Buy Mark a CoffeePatreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and LibrariesThe Relaxed Author Buy eBook DirectBuy Audiobook Direct Publishing Pitfalls for AuthorsAn Author's Guide to Working with Libraries & BookstoresWide for the WinMark's Canadian Werewolf Books This Time Around (Short Story)A Canadian Werewolf in New YorkStowe Away (Novella)Fear and Longing in Los AngelesFright Nights, Big CityLover's MoonHex and the CityOnly Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and AutomobilesYippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Dre Baldwin is ...