Sally Owens’ Verbena Botanicals shop is a whole vibe—but why did she name it after this seemingly unassuming little plant? And did you know verbena is also called vervain? We didn't!

In Practical Magic, verbena is more than just an herb—it’s a symbol of healing, love, and protection. While it plays a major role in Alice Hoffman’s book series, it’s only subtly included in the film—hidden in the name of Sally’s shop. But could there be a deeper meaning?

Join us as we explore verbena’s magical and medicinal uses, its presence in the Practical Magic universe, and the ancient lore linking it to a goddess who wept tears of vervain for her lost love. From history to herbalism, we’re unraveling the mystery of this enchanting plant!

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DISCLAIMER

The Magnolia Street Podcast intends to discuss the movie, “Practical Magic” in its entirety. This will evidently result in spoilers and it is recommended that you watch and or read the following. Alice Hoffman’s: Practical Magic, Rules of Magic, Magic Lessons, Book of Magic.

The Magnolia Street Podcast is for entertainment and informational purposes and should not be used as a substitute for professional or medical advice. Do not attempt any of the discussed actions, solutions, or remedies without first consulting a qualified professional. It should be noted that we are not medical professionals and therefore we are not responsible or liable for any injuries or illnesses resulting from the use of any information on our website or in our media.

The Magnolia Street Podcast presenters, Kristina Babich and Justina Carubia are passionate fans of Alice Hoffman’s work and the Practical Magic word she has created. There is no copyright infringement intended, all characters and story lines are that of Alice Hoffman. We do not own any of that material as well as any of the move score music shared within the podcast.

All intellectual property rights concerning personally written music and or shared art are vested in Magnolia Street Podcast. Copying, distributing and any other use of these materials is not permitted without the written permission from Kristina Babich and Justina Carubia.