🎙️ Today, Michael & Emery talk with a brilliant guest - Eric McHugh who is Chief Growth Officer, and Founder at ShopX. 

Eric’s experience includes ad optimization for Snap Inc, consulting for fortune 500 through the Chapter 11 bankruptcy process, Dark Matter research at Carnegie Melon University with my brother’s team, and helping found CartRev, a social commerce platform that had over 100 Shopify Brands using its SAAS platform. Presently, Eric is a Chief Growth of SHOPX and views growth as his main responsibility. More specifically, the growth of token holder value, by whatever means necessary within the bounds of reason. His top 3 traits are endless endurance, top-tier perception, and very thick skin.

ShopX is an NFT-as-a-Service (NaaS) suite of solutions that allow businesses to create branded e-commerce NFTs, driving sales and customer engagement in Web3. 

SHOPX equips merchants with the tools they need to have more control over fees, data, and transactions--helping them grow their business and improve the customer experience one purchase at a time.

🎯 Topics covered in this episode:

• Eric's experiences & ShopX origin story.
• Benefits of integrating blockchain & web3 into E-commerce
• Increasing Customer Loyalty with NFTs 
• ShopX Partnership with Avalance 
• Brands that ShopX has partnered with
• NFTs getting into mainstream
• ShopX's traction in the space.
• ShopX on operating in the web3
• Scopes for everyone in the web3.

🔗 Guest Links:

• Be sure to follow Eric on Twitter 
• Check out ShopX if you are an E-commerce brand or consumer and want to dive in Web3. 

🚀 Thanks again for tuning in to this episode of the W3W Podcast! If you found it insightful, definitely give us a review and help us reach more listeners interested in all things Web3.

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