• Ep. 885 - Paul Fruitman (Chief Consultant, iSports Insights)

  • 2024/04/01
  • 再生時間: 33 分
  • ポッドキャスト

Ep. 885 - Paul Fruitman (Chief Consultant, iSports Insights)

  • サマリー

  • It's been over 11 years since Paul Fruitman came on the podcast. The Canadian sports executive has ventured from ticket sales to corporate to now looking at brand insights for the sports space. Fruitman talks about what changed and what hasn't since that time, and how everything matters now to a brand, less on what is in the stadium, but what eyeballs exist outside of it.

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あらすじ・解説

It's been over 11 years since Paul Fruitman came on the podcast. The Canadian sports executive has ventured from ticket sales to corporate to now looking at brand insights for the sports space. Fruitman talks about what changed and what hasn't since that time, and how everything matters now to a brand, less on what is in the stadium, but what eyeballs exist outside of it.

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