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In Leaders Getting Coffee episode 30, our guest is New Zealand Country Manager for Xero, Bridget Snelling.
Bridget completed her law degree at Auckland University before settling into the traditional first job of graduate lawyer at one of the city’s prestige law firms. Then everything changed.
To everyone’s surprise she left the law after only a couple of years and hasn’t looked back. A career that has included a stint at one of the country’s premier Public Relations firms led to seven years at TVNZ where she handled multiple roles before eventually moving to ANZ bank and becoming the head of Brand Marketing and Business Marketing. She moved to Xero as Marketing Manager four years later.
The Xero story is one of New Zealand’s great business start-up successes and there is no doubt that Bridget sees her role as something of a privilege. With over 3,000 New Zealand based staff, it’s a massive leadership challenge with people with varied needs and a fast-moving industry.
Bridget talks to Bruce Cotterill about the challenges of being a corporate leader and a mum of three children, the oldest of whom is about to embark on high school. She has plenty of lessons for busy parents including an acknowledgement that life is seldom perfect.
And we hear her views on productivity, talent, boundaries and what she calls “making accounting cool”.
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