In this podcast episode, Bradley Hamner discusses the importance of clarity and accountability when addressing employee performance issues. He shares a recent client conversation about implementing a performance incentive program that involves reducing base salary and adding bonuses to motivate higher productivity. Rather than advising his client to make immediate changes, Bradley encourages a coaching approach, guiding the client to reflect on whether the employees fully understand their expectations.

Bradley introduces a three-part framework: What, How, and Will. First, he emphasizes the importance of setting clear expectations ("What") so employees know exactly what's required of them. Second, he highlights the necessity of training and coaching to ensure employees understand "How" to meet these expectations. Lastly, if these two areas are addressed and performance issues persist, he considers whether the employee has the "Will" or motivation to fulfill the role, though he believes that most underperformance stems from unclear expectations or inadequate training.

To reinforce clarity, he suggests a practical exercise for managers: in one-on-one meetings, ask employees to write down their understanding of their responsibilities and compare this with the manager's expectations. This comparison can reveal gaps in understanding and support more effective coaching. He concludes by reinforcing the value of combining clarity with accountability, referring listeners to a previous solo episode that expands on establishing a performance culture through clear outcomes, transparency, and accountability.

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