エピソード

  • Getting Back To The Source
    2026/04/08
    Ty dives into the truth behind “cultural add-ons” in Christianity—traditions and sayings many people treat as biblical, even though they’re not actually found in scripture. From Easter egg hunts and the Easter Bunny to Santa Claus and common Bible misquotes, the conversation breaks down how these ideas can blur the line between culture and truth—especially for younger believers. Ty explains why relying on secondhand interpretations can lead to confusion and even manipulation, and emphasizes the importance of going straight to the source. He shares his personal journey of reading scripture daily, starting with the Book of James, and how chapter-by-chapter challenges have deepened his understanding. Along the way, he highlights key lessons from Proverbs, Genesis, and Mark that have shaped his mindset and spiritual discipline. Using a relatable analogy—learning from the source vs. riding in a Waymo instead of an Uber—this episode encourages listeners to take ownership of their faith, build real understanding, and stop relying on surface-level knowledge. Join the conversation and drop your favorite scripture that you’ve personally read and studied in the comments. Stay tuned for updates on upcoming projects, including new book volumes, live events, and more from the FYM movement. 00:00 Welcome Back Season Four 00:40 What Are Cultural Add Ons 01:11 Easter Eggs And Sacred Things 03:13 Misquotes And Heaven Sent 04:41 Santa Claus And Holiday Myths 05:46 Back To The Source Read 08:22 Waymo Vs Uber Information 14:29 When Add Ons Help Or Hurt 15:18 Publishing Math Confusion 17:14 How Ty Reads The Bible 18:32 Proverbs Wisdom And Wealth 19:20 Genesis Promises Over Time 20:14 Wisdom as She 20:41 Kendrick and Scripture 21:39 Cultural Add Ons Trap 22:05 Easter Eggs and Bunnies 23:27 Santa Claus Has to Go 24:19 Church on Christmas 27:05 Read the Source 28:30 Life Updates and Volume Three 30:10 Concert Plans and Jay Z 32:05 Sade Dream Show 34:40 Wrap Up and Next Episode Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 分
  • Don't Be An April Fool
    2026/04/01
    In this episode, Ty and Yoh unpack the real meaning behind April Fools’ Day, tracing its origins from medieval traditions like the Feast of Fools to its modern-day culture of pranks, virality, and “selling a dream.” What starts as a conversation about humor quickly turns into a deeper breakdown of persuasion, influence, and how easily public perception can be shaped. They dive into the realities of public scrutiny and cancel culture, using the backlash surrounding entrepreneur Pinky Cole’s bankruptcy to highlight how misunderstood business decisions can become viral talking points. Ty reframes bankruptcy not as failure, but as a strategic financial tool—while calling out the dangers of forming opinions without context. Throughout the episode, the message is clear: don’t become the “April fool.” From navigating the entertainment industry to managing talent and making smarter life decisions, Ty shares hard-earned lessons on discipline, integrity, and avoiding costly mistakes. The conversation also introduces a fresh idea—replacing April Fools’ Day with “April Field Day”—as a push toward health, fitness, and accountability. Ty also opens up about turning 42 and what it represents: freedom through structure, obedience, and service. He shares insights on taking control of your health, being proactive with checkups, and using available resources to build longevity in both life and business. If you're interested in entrepreneurship, personal growth, financial literacy, and navigating today’s culture with clarity, this episode delivers practical gems and perspective shifts you won’t want to miss. 00:53 Should April Fools End 01:54 Origins of April Fools 05:01 Celebrity Life Pressure 09:11 Bankruptcy Public Judgment 12:41 Avoid Being an April Fool 15:02 April Field Day Idea 16:54 Why Health Matters 19:28 Stop Waiting for Doctors 21:33 Stupid Games Stupid Prizes 23:46 Discipline in Entertainment 26:46 Work Mindset on Tour 30:54 Tickets Boundaries and Respect 33:59 Protecting Artists and Getting Fired 36:35 42 Means Freedom Get The Colture Playbook Vol. 1 & 2 Bundle! https://coltureplaybook.com Get your digital copy on Amazon! https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! X https://x.com/thefymshow Instagram https://www.instagram.com/thefymshow TikTok https://www.tiktok.com/@thefymshow Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 2 OUT NOW! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 分
  • How To Stay Grounded While Building Wealth
    2026/03/25
    In this episode of FYM with Ty and Yoh, the hosts celebrate the release of The Colture Playbook, Volume 2 while reflecting on the journey since Volume 1 dropped in summer 2022. Ty opens up about his personal and spiritual growth, including his decision to stop gambling, and how that shift has reshaped both his life and business mindset. They break down key principles from The Colture Playbook Volume 2, including discipline, work ethic, and the importance of “not drinking the Kool-Aid” — staying grounded, avoiding ego, and not letting money, fame, or success change how you treat people. Ty contrasts the mindset often seen in Los Angeles culture with real business etiquette, offering insight into how entrepreneurs can maintain authenticity while scaling. The conversation also dives into entrepreneurship and wealth-building strategies, including why they prioritize paying themselves last, how they approach gifting and generational wealth (like buying Rolexes for family), and the importance of long-term financial thinking. Get The Colture Playbook Vol. 1 & 2 Bundle! https://coltureplaybook.com Get your digital copy on Amazon! https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! X https://x.com/thefymshow Instagram https://www.instagram.com/thefymshow TikTok https://www.tiktok.com/@thefymshow Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 2 OUT NOW! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 分
  • Funding The Gap: Why Supporting Women Is A Gamechanger
    2026/03/18
    Ty and Yoh are back with another powerful episode of FYM diving into the intersection of wellness, entrepreneurship, and building long-term wealth—while giving you real-time insight into what it actually takes to grow and sustain a business. In Episode 403, the hosts break down why learning from entrepreneurs who are actively “in the game” can accelerate your own journey, and how applying those lessons can help you move with more clarity, confidence, and strategy. With International Women’s Month as a backdrop, Ty also introduces the reimagined Empower U Grant (Year 6)—a streamlined initiative designed to support underserved women entrepreneurs across the U.S., with a focus on Black and brown women. Applicants submit a simple one-minute video for a chance to win $10,000 in funding, along with mentorship, resources, and business-building activations. The conversation goes deeper into the real funding gaps in venture capital and why they still exist, common business trends vs. building scalable systems and infrastructure, Ty’s past investments across industries like cybersecurity, aerospace education, sports, and tech, The importance of community, mentorship, and legacy-building, Ty’s reflections on the women who played key roles in his journey, and insights from his work as a sports agent working closely with families. Plus, Ty and Yoh share updates on their upcoming book, The Colture Playbook Volume 2 (releasing March 24)—including pre-order bundles, autographed copies, and exclusive offers you don’t want to miss.If you’re serious about entrepreneurship, ownership, and creating your version of “F You Money,” this episode is packed with game you can apply immediately. 👇 Drop your thoughts in the comments and let us know what topics you want us to cover next or if you want to tap into a live conversation. Keywords:entrepreneurship, business podcast, wealth building, financial freedom, venture capital, small business grants, women entrepreneurs, Black entrepreneurs, startup funding, mentorship, wellness and business, Colture Playbook, FYM podcast, Ty and Yoh Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! X https://x.com/thefymshow Instagram https://www.instagram.com/thefymshow TikTok https://www.tiktok.com/@thefymshow Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Vol. 2 OTW! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 分
  • Faith, Patience & the “Get Rich Slow” Mindset
    2026/03/11
    What does FYM really mean? In this episode Ty & Yoh challenge the idea that wealth is only about dollars and instead redefine it as freedom of time, strong boundaries, and self-respect. Drawing inspiration from Epistle of James (James 1:19–20), Ty & Yoh explore the power of being quick to listen, slow to speak, and slow to anger—a mindset that can protect your peace while building real wealth. They contrast today’s “get rich quick” mentality with a “get rich slow” philosophy, using lessons from Book of Genesis—including the stories of Eve, Lot's Wife, and Abraham—to illustrate the dangers of impatience, shortcuts, and ignoring sound guidance. Ty also opens up about how faith and spirituality can strengthen character, especially when navigating the temptations and pressures of the entertainment and music industries. Sometimes choosing integrity may mean making less money in the short term—but gaining peace, clarity, and a good name that lasts. The episode also honors the memory of Yoh’s late friend Shanae and celebrates International Women's Day and Women's History Month by spotlighting the Empower U Grant, an initiative through Colture Cares that awards roughly five $10,000 grants from a pool of 2,000–2,500 applicants to help women build sustainable, infrastructure-focused businesses. Plus, they share updates on The Colture Playbook Volume 2, with pre-orders open now and dropping fully March 24th, along with upcoming book tour plans and how listeners can order signed copies directly. If you're building wealth, navigating entrepreneurship, or trying to stay grounded while chasing success, this conversation is a reminder that true FYM starts with discipline, faith, and the patience to play the long game. Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! X https://x.com/thefymshow Instagram https://www.instagram.com/thefymshow TikTok https://www.tiktok.com/@thefymshow Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Vol. 2 OTW! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 分
  • The Prelude to Season 4
    2026/03/04
    In this episode, Ty and Yoh break down the real meaning of FYM (F**k You Money) and how wellness, entrepreneurship, and ownership intersect in today’s creator economy. They dive deep into the Colture Playbook series, a business memoir-meets-industry blueprint documenting Ty’s career pivots, music industry lessons, and wealth-building philosophy. Volume 1 (2015–2017) captures the foundational grind. Volume 2 (2018–2020) chronicles major “gear shifts”; from industry relationships to a Grammy-nominated moment — with future volumes on the way. The episode opens with an oral history of the hit record Crew by GoldLink, featuring Brent Faiyaz and Shy Glizzy. Ty shares the behind-the-scenes story of how he worked to connect Brent and GoldLink, navigated publishing relationships, leveraged label partnerships with RCA Records, and helped time the release that ultimately led to a Grammy nomination. He also reflects on an early Australia trip that revealed Brent Faiyaz’s global fanbase before the mainstream caught up. A lesson in understanding audience data before the industry validates it. Ty breaks down modern music discovery strategies, including: Leveraging TikTok for organic reach using sync licensing as a growth accelerator. Building strategic collaborationsTurning social media momentum into long-term revenueIf you’re an independent artist, music entrepreneur, creative executive, or founder chasing financial freedom, this episode is a masterclass in ownership, positioning, and playing the long game. 📘 The Colture Playbook Volume 2 releases March 24th and is available for PRE-ORDER March 4th 🎙️ Season 4 launches March 11 Subscribe for more conversations on music business strategy, creative entrepreneurship, wealth building, publishing, and cultural ownership. #MusicIndustry #Entrepreneurship #BrentFaiyaz #GoldLink #MusicBusiness #FYM #Colture #IndependentArtists #SyncLicensing #CreatorEconomy PRE-ORDER THE COLTURE PLAYBOOK VOL. 2 https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! X https://x.com/thefymshow Instagram https://www.instagram.com/thefymshow TikTok https://www.tiktok.com/thefymshow Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 分
  • Layoffs, Layoffs, Layoffs | Episode Revisit
    2026/02/18
    Unlock the secrets of thriving in the ever-evolving media, tech, and gaming landscapes. This episode promises to shed light on the current wave of layoffs hitting major companies like Warner Music Group and Vice Media, despite contrasting financial performances. We also tackle the rise of AI, questioning its impact on future job markets and the necessity of traditional coding skills. Get ready for an eye-opening discussion about how these massive shifts are shaping the future of work and the opportunities that lie ahead. Explore the groundbreaking ways AI is revolutionizing content creation, making it more efficient and streamlined than ever. We'll break down how new technology is enabling anyone to produce high-quality digital content, rivaling giants like Pixar. The conversation gets into the nitty-gritty of how these advancements are reshaping societal norms, from the way we consume media to the broader implications for family-friendly content. Discover how accessible tools like smartphones and smart glasses are democratizing content creation, empowering creators from all walks of life. Finally, we dive into the art of personal branding in today's competitive landscape. Learn why establishing a strong personal brand is crucial for controlling your career destiny and ensuring future success. Whether you're an introvert or extrovert, find out how to bridge the gap between your online presence and real-life connections. We'll emphasize the importance of authenticity and seriousness in your commitments, challenging you to reflect on your intentions and actions. Tune in for actionable insights that will help you build a compelling personal brand and create genuine opportunities for growth. Chapters (00:00) - Impact of Layoffs in Media Tech (08:56) - AI's Impact on Future Work (23:05) - Evolution of Digital Media and AI (36:42) - The Power of Personal Branding (50:23) - Cookout Etiquette and Seriousness Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 分
  • When Is The Love Unhealthy | Episode Revisit
    2026/02/04
    Picture this: a spirited summer in New Orleans, where the vibrant city becomes the backdrop for a journey through love, personal growth, and the dynamics of business collaborations. That's where we bring you back to the 3rd episode of Season 1 of FYM with Ty and Yoh. We're diving into the heart of love in all its forms—self-love, unconditional love for others, and the respect needed in professional realms. Our discussion takes on the notion that love, when genuine, forms the bedrock of supportive communities and successful ventures. As we reflect on our own experiences, particularly through the lens of post-pandemic life, we discover how true success isn't just about financial gain but shared triumphs. As capitalists with a conscience, we explore a world where professional accountability and human connection aren't mutually exclusive. We've faced our own communication struggles, sought therapy, and learned to balance the demands of financial responsibilities with the richness of human bonds. This episode brings you insights into how wealth influences perspectives and patience, and we challenge the age-old belief that money is life's ultimate currency. Instead, we advocate for a mindset shift where human relationships take precedence, even as we navigate the complexities of business, love, and financial obligations. Our conversation gets personal as we unpack the impact of unhealthy love on financial decision-making, with stories that underline the necessity of strategic planning and financial independence. We also share our journeys, particularly the transition from the world of sports to the music industry, illustrating the courage required to chase one's passions and break free from unfulfilling paths. It’s all about embracing the power of FYM—not just the financial freedom it offers, but the bravery it provides to walk away from anything that doesn't serve your true purpose. Join us as we encourage you to evaluate your life, prioritize your ambitions, and take those bold steps toward a future filled with purpose and fulfillment. Chapters (00:00) - Exploring Love and Business Relationships (13:01) - Navigating Love, Business, and Money (24:47) - Navigating Love and Finances (28:36) - Exploring Unhealthy Love and Money (41:40) - Exploring Self-Love and Transitioning Passions (54:01) - Transitioning Passion From Football to Music Learn more about your ad choices. Visit megaphone.fm/adchoices
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    58 分