Andrew Luzum—a farmer, conservation advocate, and strategic agronomist—to explore how traditional values and modern innovation can work hand in hand to sustain agriculture for generations to come.

Andrew shares how his family operation, rooted near a trout hatchery in Winneshiek County, has made water quality and environmental responsibility central to their mission. Knowing that their farm directly impacts local waterways, Andrew emphasizes a personal commitment to stewardship: “We have a tremendous influence on the quality of water that comes out of those springs, and I feel a responsibility to do my part.”

We also dive into Andrew’s professional journey with Corteva Agriscience, where he’s spent nearly a decade advancing through roles in crop protection, territory management, and now as a Nutrient Maximizer Strategic Account Manager. He explains how this role supports farmers in optimizing fertility efficiency, improving return on investment, and protecting soil health through science-based solutions.

Listeners will hear about:

How Andrew’s upbringing on a diverse dairy and livestock farm shaped his leadership style and work ethic.

His experience experimenting with cover crops and the lessons learned from integrating them into a working cow-calf and row-crop system.

The link between data-driven agronomy and environmental outcomes, and how Corteva’s nutrient maximizer tools are helping farms do more with less.

His perspective as an Iowa Corn Animal Agriculture and Environment Committee member—bridging farmers, science, and policy.

The episode closes with a reflection on what “profit” really means in modern agriculture: not just financial returns, but long-term resilience, cleaner water, and stronger rural communities.

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Website: www.Farm4Profit.com

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Email address: Farm4profitllc@gmail.com

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Alex Noll, a farmer whose operation has earned national recognition for both corn and wheat yields, shares how he achieved a remarkable 340.39 bu/acre corn yield and consistent top finishes in dryland wheat. Alex explains his crop rotation strategy—especially how following wheat can boost corn and soybean yields by 5–8% and grain sorghum by nearly 30 bu/acre in dry conditions—and how he balances contest-level ambition with economic reality.

Matt, another Kansas producer, joins the conversation to highlight the practical side of yield pursuit: evaluating inputs by “yield-per-dollar,” tracking field data, and using AgXplore tools to guide smarter investments.

Representing AgXplore, Jenna breaks down the agronomic science behind products like GroPak AI, Architech, Onward Max, and XR5 Sulfur, explaining how they enhance nutrient uptake, stress tolerance, and root vigor in clear, farmer-friendly terms. She also discusses how AgXplore’s reps and data platforms help farmers evaluate ROI and build customized fertility programs tailored to their operations.

Together, the group explores:

When to invest and when to hold back—and how to make that call using real data.

How contest-level practices can inform everyday farming decisions without breaking the bank.

Balancing high yields with soil and biological health, ensuring long-term sustainability.

Planning for 2026, from refining rotations to leveraging field trials and digital tools for next season’s edge.

This episode is a blueprint for farmers looking to elevate their yield game—grounded in practical experience, data-driven decisions, and the support of agronomic partners who understand that profit isn’t just about bushels, it’s about balance.

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The Farm4Profit Podcast heads to California wine country for a two-part series highlighting the remarkable people shaping the legacy and future of Sonoma County Winegrowers.

In Part 1, Dan Rotlisberger—fifth-generation farmer and Vineyard Manager at Robert Young Estate Vineyards—shares how his family’s operation evolved from diverse orchards to one of Alexander Valley’s most respected vineyards. He discusses the heritage of Sonoma County farming, the transition from prunes to grapes, and the enduring commitment to sustainability and soil stewardship. With over 14 years of professional vineyard management experience, Dan also touches on how education, mentorship, and local collaboration keep Sonoma at the forefront of responsible viticulture.

In Part 2, listeners meet Kris Hicks, Vineyard Manager for Vimark Vineyard Management and Trione Vineyards & Winery. Kris’s unconventional journey—from construction and concrete work to vineyard leadership—embodies what it means to grow through grit and curiosity. He shares stories of mentorship under longtime vineyard legend John Tankersley, his philosophy of farming alongside his crew, and the techniques he employs—water conservation, cover crops, integrated pest management—to farm profitably while leaving the smallest environmental footprint possible.

Across both episodes, listeners gain insights into:

How multi-generational family farms adapt across decades of change.

The parallels between Sonoma’s sustainability goals and the Midwest’s regenerative agriculture movement.

The mindset of vineyard managers who balance heritage, quality, and innovation.

The personal stories that keep family farming—and the passion for the land—alive.

From Dan’s century-old family farm to Kris’s craftsmanship in every vine, these episodes reveal that farming excellence is both art and science—no matter the crop or coast.

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Website: www.Farm4Profit.com

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This Farm4Profit episode brings listeners a deep dive into the science and story of Sea Energy Agriculture, tracing how ocean minerals have moved from experimental hydroponic plots in Florida to practical, profitable farm programs across North America.

Guests Lynn Hoover, Senior Director of Agronomy and Commercial Sales, and Michael Sileck, Commercial Sales Leader for Sea-90 and Baja Gold Salt Co., join the hosts to share how the 90+ balanced minerals and trace elements found in ocean water can rebuild soil vitality, elevate livestock performance, and close the loop between soil, plant, and human health.

Listeners will discover:

The Origins – How Dr. Maynard Murray, a medical doctor and physiologist, pioneered ocean-water research, proving that sea solids could rejuvenate mineral-deficient soils and improve the health of animals and humans alike.

Modern Application – How Sea-90 brings those findings into modern agriculture with naturally balanced ocean minerals—5x more mineral content than competitors and the lowest sodium levels of any salt available.

Real-World Results – Case studies showing improved crop performance in grass, grain, and bean programs, and measurable gains in livestock health and fertility when using Sea-90 as part of feeding and pasture systems.

The Big Picture – How the Sea-90 approach supports regenerative agriculture by reconnecting soil health, plant nutrition, animal vitality, and ultimately human well-being.

The conversation also explores practical takeaways:

What sets ocean minerals apart from conventional fertility inputs.

How Sea-90 integrates into current crop and livestock operations.

Common misconceptions about mineral programs—and how science and on-farm data dispel them.

Why balanced mineralization is foundational for nutrient density, yield stability, and long-term profitability.

Connect with the Sea-90 Team!

• Applications and Program Development: (717) 580-1458
• Sales and More Information: (770) 361-6092
• Email: hello@sea-90.com
• Website: www.sea-90.com
• Socials: @sea90 (IG / FB), @sea90oceanmins (TikTok)

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This Farm4Profit episode features Matt and Kelly Griggs, owners of Griggs Farms LLC in Humboldt, Tennessee — a fifth-generation family operation growing corn, soybeans, wheat, and cotton on 2,000 acres. What began in 1882 with cotton has evolved into a nationally recognized regenerative farm rooted in conservation and faith.

Listeners will hear how:

Matt began experimenting with cover crops back in 2011 — long before it was common — and turned those early trials into measurable success: improving soil structure, reducing runoff, and boosting water infiltration by over 1,200%.

Kelly, originally from Chicago with a background in hospitality, left her corporate career to become an essential partner on the farm. She now runs equipment, manages operations, and advocates for farm wives across the country.

The couple faced immense challenges — including Matt’s traumatic combine accident in 2020 and Kelly’s battles with cancer and autoimmune illness — and used their platform to openly share their faith, perseverance, and community support through it all.

The conversation dives deep into regenerative agriculture, family legacy, and living your faith out loud, including:

How they use multi-species cover crops like cereal rye, clover, radish, and buckwheat to build resilience.

The importance of balancing modern technology (Case IH & John Deere) with stewardship principles.

What it means to lead publicly as a family through pain, healing, and gratitude.

The Griggs’ work has earned national recognition, including the 2020 Mid-South High Cotton Award and features on the History Channel’s “The American Farm.”

You’ll also hear about their community outreach — from lighting up a tractor and grain cart with Christmas lights to connecting with other farm families through events like Farmers Off the Farm Cruise (2025).

The show closes with a lighthearted “Would You Rather” segment, reminding listeners that even the most accomplished farmers still love a good laugh between long harvest days.

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Website: www.Farm4Profit.com

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For years, farmers have asked for more transparency and tools to maintain their own equipment without depending solely on dealerships. John Deere’s new Operations Center PRO Service may be the most significant answer yet.

Guest Kent Brown joins the Farm4Profit team to unpack what this new system offers, why it matters, and how it reshapes the balance of power in the repair world.

Listeners will learn:

What PRO Service is: A licensed, digital self-repair and diagnostic platform replacing the old Customer Service ADVISOR. It delivers PIN-specific manuals, real-time machine health data, and AI-powered search functions for faster troubleshooting.

What makes it different: Interactive electrical schematics, controller reprogramming tools, and the ability to perform diagnostic tests—all without relying solely on the dealer network.

Who it’s for: U.S. and Canadian farmers, custom operators, and independent technicians—anyone who wants more repair independence.

Kent explains how this platform empowers farmers to diagnose issues, order parts, and update software directly, while still allowing seamless collaboration with dealers when needed.

The episode also dives into the broader right-to-repair debate, exploring how PRO Service reflects Deere’s effort to address farmer concerns and regulatory scrutiny. With pricing starting at $195 per machine annually for owner-operators—or $5,995 per year for independent service providers—the investment could quickly pay for itself through reduced downtime and fewer service calls.

The Farm4Profit hosts explore critical questions, including:

How easy is it for everyday farmers to learn the system?

Does it really give farmers control—or just a better window into Deere’s data?

Could this open the door to predictive maintenance, AI-driven insights, or fully offline repair libraries in the future?

Ultimately, this episode breaks down how PRO Service moves the industry forward—providing a middle ground between self-sufficiency and expert support—and what it could mean for the next generation of farm repair culture.

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This Farm4Profit Podcast episode takes listeners deep into one of the most dramatic rivalries in agricultural history: the tractor wars of the 1970s and 80s. Our guest, Lee Klancher, is an award-winning author, photographer, and publisher of Octane Press, whose new book Snoopy and the Spy tells the story of International Harvester vs. John Deere during the height of the farm crisis.

We explore:

Lee’s Journey: How his early passions for machinery, photography, and storytelling led to a 30-year career publishing more than 30 books, teaching writing, and founding Octane Press from his garage in Austin.

Adventures Behind the Lens: From climbing the Julian Alps to photographing 30 rare John Deere tractors in a custom-built studio, Lee shares wild experiences that shape his work.

Snoopy & the Spy Storyline:

The bold espionage of Bud Youle sneaking into John Deere’s Superdome showcase in 1982.

The innovative but short-lived IH 2+2 “Snoopy” lineage and the canceled Super 70 prototypes (7288, 7488, rumored 7888).

Deere’s counterpunch: the 15-speed PowerShift transmission and factory MFWD on high-hp row crops.

How espionage fueled innovation but couldn’t save IH from its financial collapse and eventual merger into Case IH.

Wider Themes: Loyalty, desperation, and ethics during a time when the survival of whole companies—and farm livelihoods—hung in the balance.

The conversation also highlights Lee’s reflections: espionage and secret prototyping accelerated tractor innovation and shaped the machines we know today, even if IH itself didn’t survive.

We close with lighter fare: Lee’s dream tractor test drive, favorite adventures from around the globe, and what hidden book projects might be next.

This episode blends ag history, corporate drama, and personal adventure—showing how tractors and their stories are as much about people and passion as they are about horsepower.

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This Farm4Profit Podcast episode introduces NexOpt, a new asset management and GPS tracking system that promises to change how farmers monitor equipment, track service, and manage downtime. Our guest, Sherie Jones, Operations Manager at STEINBAUER USA, shares how NexOpt—founded in 2016—has already been adopted by industries like postal services, broadcasters, and leasing companies in Europe, and why now is the right time to bring it to the U.S.

Key themes from the conversation include:

What Makes NexOpt Different: Unlike traditional telematics systems tied to one carrier, NexOpt is cell-provider independent, can store data offline and upload later, and is engineered entirely in-house for reliability. Sherie also explains how the system uses a fraction of the data compared to competitors.

Why Farmers Should Care: From real-time tracking of machines to the Service History feature that logs invoices, technician notes, and repair photos, NexOpt helps farmers replace messy spreadsheets and paper records with one digital solution. For row-crop, livestock, and custom operators alike, this can reduce downtime during critical planting or harvest windows.

Features & Functionality: Farmers gain tools like breadcrumb trails, idle time tracking, fault code reporting, and customizable analytics. Sherie shares which features early adopters love most and how even non-tech-savvy users can navigate the platform with ease.

ROI and Practical Use: Sherie outlines the cost structure (setup + per-vehicle monthly fee), where farmers typically see the return on investment, and whether it’s better to pilot a few machines or roll out across an entire fleet.

The U.S. Launch: Debuting at the Farm Progress Show, NexOpt is kicking things off with T-shirt giveaways, a cooler raffle, and even a shrimp boil and gumbo dinner for attendees.

This episode highlights how smarter tracking can turn maintenance into a profit driver, giving farmers more time in the field and fewer unexpected breakdowns.

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Website: www.Farm4Profit.com

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